The Political Life Podcast Advertising - Audience, Sponsors & Contact

Overview

The Political Life offers an in-depth look into the careers and insights of seasoned political operatives, lobbyists, and consultants. Hosted by Maggie Mick, the podcast features candid conversations with individuals deeply immersed in the political world, exploring their journeys from campaigns to capitols. Episodes frequently preview upcoming state-level elections, dissecting evolving political dynamics and historical trends with expert analysis. This podcast is ideal for listeners seeking a nuanced understanding of political strategy, election forecasting, and the behind-the-scenes realities of government and advocacy. It provides valuable educational content for aspiring political professionals and engaged citizens alike, distinguishing itself by focusing on the human element and practical mechanics of political life rather than just policy debates.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

2,015

Est. Podcast Downloads

1,980

Av. Youtube Views

35

YouTubers Subscribers

140

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Direct Response

Brands with CTAs

OKAY

50%

Host Read %

% of host read ads

GREAT

100%

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The Bottom Line

This show has an estimated 2K audience size, runs 100% host read ads and promotes 50% of ads for direct response advertisers.

Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Nebraska beef company	$35	0.0%	100%	0%	1.0ad units	Test run
Peloton health, wellness & fitness	$21	0.0%	100%	100%	1.0ad units	Test run	+1

Ads and Episodes

Pigskins and Politics with T.J. Birkel

0:00 / 0:31

Brand Awareness

P

#1

Run on 1x episode

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