For The Love With Jen Hatmaker Podcast Podcast Advertising - Audience, Sponsors & Contact

Overview

Join bestselling author Jen Hatmaker and Amy Hardin as they navigate the second half of life with humor and heartfelt conversations.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

128.1K

Est. Podcast Downloads

127.3K

Av. Youtube Views

378

Instagram

610k

YouTubers Subscribers

23k

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Direct Response

Brands with CTAs

GREAT

84%

Host Read %

% of host read ads

OKAY

55%

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The Bottom Line

This show has an estimated 128.1K audience size, runs 55% host read ads and promotes 84% of ads for direct response advertisers.

Creator Influence

Jen Hatmaker

Jen Hatmaker is a New York Times bestselling author, speaker, and podcast host known for her authentic voice and progressive perspectives. Through her popular "For the Love Podcast," she engages in empathetic conversations with thought leaders on faith, social justice, and personal growth. Her recent memoir, "AWAKE," became a New York Times bestseller, exploring themes of resilience, faith deconstruction, and self-discovery. Hatmaker also leads the "Jen Hatmaker Book Club," fostering a dedicated community around literature and shared experiences. She frequently collaborates with brands like ABLE, promoting ethical fashion, and Dr. Brandt Skincare, sharing her midlife wellness journey. Her work consistently champions inclusivity and empowers women to navigate life's complexities with honesty and humor.

Age: 52 years
Nationality: American
Education: Oklahoma Baptist University

Age: 52 years
Nationality: American
Education: Oklahoma Baptist University

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Recent Campaigns

	Advertisers	Week4/20	Week4/27	Week6/1	Week6/8	Week6/22	Week6/29	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17
Smile Generationsmilegeneration.com	Smile Generation		2	2	2	2		2	2	1		2		Core Performer 50%
Almahelloalma.com	Alma	1	1		2		1	2	2			3	1	Core Performer 50%
Quincequince.com	Quince		1	2	1	1		2			2	2	1	Core Performer 50%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
BetterHelp mental health care	$157,338	-75.0%	100%	100%	28.0ad units	Core Performer	+1
Warby Parker apparel & fashion	$105,202	-66.7%	100%	82%	22.0ad units	Core Performer	+1
Quince retail	$88,289	-40.0%	100%	84%	19.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Listener Voicemail Day: Five Women Say the Quiet Thing Out Loud

0:00 / 1:23

Direct Response

L

#1

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