Unofficial Universal Orlando Podcast Podcast Advertising - Audience, Sponsors & Contact

Overview

The Unofficial Universal Orlando Podcast is a dedicated resource for enthusiasts of the Universal Orlando Resort, offering a comprehensive blend of news, in-depth reviews, and engaging interviews. Each episode provides listeners with the latest updates on park attractions, events like Halloween Horror Nights, and discussions on the broader themed entertainment industry, including awards and related media properties such as films and TV shows. The podcast maintains an enthusiastic and conversational tone, catering to a passionate community of fans, prospective visitors, and anyone keen on staying informed about the dynamic world of Universal Orlando. It distinguishes itself through detailed analysis of park experiences and exclusive insights from guests involved in the entertainment landscape.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

7,960

Instagram

5k

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Direct Response

Brands with CTAs

GREAT

96%

Host Read %

% of host read ads

GOOD

65%

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The Bottom Line

This show has an estimated 8K audience size, runs 65% host read ads and promotes 96% of ads for direct response advertisers.

Creator Influence

Lee Hills

The Unofficial Universal Orlando Podcast serves as a comprehensive resource for the international fan community, delivering weekly deep dives into the evolving landscape of Florida’s premier movie-based resort. Hosted by Lee and Tracy from the United Kingdom, the show features long-standing segments such as The Little Things with Seth Kubersky and the interactive food ranking series Which Cone Makes You Moan. Their coverage spans from construction monitoring of the upcoming Epic Universe expansion to technical analysis of flagship attractions like Transformers: The Ride 3D. A recent highlight includes their detailed Ultimate Ride Ranking series, which evaluates park hardware through a consumer-first lens. The team frequently bridges the gap between official brand news and fan sentiment by interviewing industry figures like creative developer Blake Braswell. By maintaining a niche focus on the details of Halloween Horror Nights and seasonal events like Mardi Gras, they provide industry-relevant insights into park operations and the guest experience for European travelers.

Age: 46 years
Nationality: British
Education: The Open University

Age: 46 years
Nationality: British
Education: The Open University

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Recent Campaigns

	Advertisers	Week2/23	Week3/2	Week3/9	Week3/23	Week3/30	Week4/6	Week4/13	Week4/20	Week4/27	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17
Portkey Vacationsportkeyvacations.com	Portkey Vacations	1	1	1	1		1		2	1		2	1		1	1	1	1	1	1		1		1	1	Core Performer 75%
Supercastsupercast.com	Supercast	1	1			2	1	1			1	1		1	1	1			1	1	1	1	1		1	Core Performer 67%
Porky Vacationsporkyvacations.com	Porky Vacations												1				1			1		1		1		Longer term buy 33%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Portkey Vacations	$5,382	-15.7%	25%	98%	65.0ad units	Core Performer
Supercast media production	$4,499	+69.3%	88%	100%	42.0ad units	Core Performer	+1
Porky Vacations	$2,378	+93.0%	91%	100%	32.0ad units	Core Performer

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

UUOP #728 - Twisters, Fast & Furious & Passholder Appreciation

0:00 / 0:16

Direct Response

U

#1

Run on 1x episode

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