Locked On Ole Miss - Daily podcast on Ole Miss Rebels Football, Basketball & Baseball Podcast Advertising - Audience, Sponsors & Contact

Overview

Locked On Ole Miss podcast is the daily podcast that keeps you ahead of the games and the first to know the latest news, analysis, and insider info for the Ole Miss Rebels. Hosted by Steven Willis, holding the distinction of 10 years in the national media and three years at the Manning Center, the Locked On Ole Miss podcast provides your daily Ole Miss Rebels fix with expert opinions, film reviews, interviews, recaps, local analysis, and coverage of all things Rebels from someone who’s seen how it’s done. From the action at Vaught-Hemingway Stadium to the roar of the crowd at The Pavilion, and everywhere in between, the Locked On Ole Miss podcast takes you beyond the headlines for the inside scoops from the biggest stories inside the Ole Miss Rebels’ locker room and the SEC. Locked On Ole Miss podcast is part of the Locked On Podcast Network. Your Team. Every Day.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

1,967

Est. Podcast Downloads

2,640

Av. Youtube Views

1,967

YouTubers Subscribers

20k

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Direct Response

Brands with CTAs

GREAT

83%

Host Read %

% of host read ads

OKAY

43%

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The Bottom Line

This show has an estimated 2K audience size, runs 43% host read ads and promotes 83% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week2/23	Week3/2	Week3/9	Week3/16	Week3/23	Week3/30	Week4/6	Week4/13	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17
FanDuelfanduel.com	FanDuel	17	15	15	10	13	5	9	8	5	7	8	12	14	7	11	14	7	10	17	9	15	7	5	8	5	7	Core Performer 92%
Indeedindeed.com	Indeed	8	8	10	4	8	4	7	9	9	7	3	3	6	4	3	8	6	7	3	4	5	3	6	4	8	3	Core Performer 92%
Discoverdiscover.com	Discover									3	5	5	7	5	3	4	2	6	2	2	3	8	4	4	13	5	3	Core Performer 92%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
FanDuel	$14,976	-9.3%	76%	97%	444.0ad units	Core Performer	+1
Indeed information technology & services	$6,181	-36.3%	91%	100%	158.0ad units	Core Performer	+1
Mazda	$5,608	0.0%	27%	8%	215.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

🦈 The Ole Miss Squad Is Back — Camp, the Season, and Everything You Asked

0:00 / 1:20

Direct Response

🦈

#1

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