The Sports Junkies Podcast Advertising - Audience, Sponsors & Contact

Overview

The Sports Junkies is a long-running, dynamic podcast that serves as the essential audio companion for fans of Washington D.C. area sports. Hosted by a quartet of childhood friends, the show delivers a unique blend of in-depth analysis and passionate discussion on the Commanders, Nationals, Capitals, Wizards, and various collegiate teams. Beyond breaking down games and team news, the hosts infuse their conversations with pop culture commentary and personal anecdotes, creating a vibrant and often humorous listening experience. Featuring regular interviews with prominent sports figures and local experts, this podcast caters to a dedicated audience seeking both comprehensive sports coverage and an entertaining, community-focused perspective on their favorite DMV teams.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

34,040

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Direct Response

Brands with CTAs

GREAT

82%

Host Read %

% of host read ads

BAD

17%

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The Bottom Line

This show has an estimated 34K audience size, runs 17% host read ads and promotes 82% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week2/23	Week3/2	Week3/9	Week3/16	Week3/23	Week3/30	Week4/6	Week4/13	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17
Main Street Bankmstreetbank.com	Main Street Bank	25	26	24	33	32	28	38	31	26	14	46	36	33	16	31	34	29	1	19	22	19	29	19	14	10	13	Core Performer 92%
BetMGMbetmgm.com	BetMGM									3	5	30	22	14	16	19	19	21	14	11	7	8	8	18	10	13	14	Core Performer 92%
Kiakia.com	Kia									8	3	7	22	15	9	14	19	21	18	2	4	13	15	14	16	16	17	Core Performer 92%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Main Street Bank banking	$515,050	-10.7%	87%	91%	841.0ad units	Core Performer	+1
Progressive Insurance insurance	$129,733	+242.0%	1%	100%	339.0ad units	Core Performer	+1
Digital Coffee marketing & advertising	$107,284	-79.6%	21%	97%	265.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

H1: Gen Z Obsession, Sports Page, Big NFL Problem

0:00 / 0:29

Direct Response

H

#1

Run on 1x episode

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