The PM Show with Fred Dryer on CRN Podcast Advertising - Audience, Sponsors & Contact

Overview

The PM Show with Fred Dryer offers a candid and opinionated perspective from the former NFL star and actor. While the official description highlights his "brutally honest take on politics," recent episodes reveal a strong focus on sports analysis, including NFL games and Formula 1 racing, alongside personal anecdotes from his extensive career in football and television. Dryer shares insights from his time on shows like 'Cheers' and 'Hunter,' engaging with fan mail and offering weekly game predictions. The podcast appeals to listeners interested in a blend of sports commentary, celebrity life stories, and unfiltered opinions on current events, all delivered with a direct and conversational style.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

480

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Direct Response

Brands with CTAs

GREAT

93%

Host Read %

% of host read ads

BAD

5%

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The Bottom Line

This show has an estimated 480 audience size, runs 5% host read ads and promotes 93% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week2/23	Week3/9	Week3/16	Week3/30	Week4/13	Week4/20	Week4/27	Week5/4	Week5/18	Week5/25	Week6/1	Week6/8	Week6/29	Week7/6	Week7/27
Progressive Insuranceprogressive.com	Progressive Insurance	2	1	1	2	1	1	1	2	2	1	2	2	1	1	2	Longer term buy 33%
Harmony Cheeseharmonycheese.com	Harmony Cheese	2	2	2	1	1	1	1	1	1	1	2	1	1	1	1	Longer term buy 33%
Atlantis Casino Resort Spaatlantiscasino.com	Atlantis Casino Resort Spa					1	1	1	1	1	1	1	1	1	1	1	Longer term buy 33%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Harmony Cheese	$284	+1.7%	3%	100%	38.0ad units	Core Performer	+1
Progressive Insurance insurance	$146	+9.2%	0%	59%	29.0ad units	Core Performer	+1
Heritage for the Blind	$133	-100.0%	0%	100%	20.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Mike Tomlin follows John Harbaugh OUT

0:00 / 1:00

Direct Response

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#1

Run on 1x episode

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