The Italian American Podcast Podcast Advertising - Audience, Sponsors & Contact

Overview

The Italian American Podcast is a deeply engaging exploration of Italian American identity, culture, and heritage. It transcends typical historical narratives by weaving together personal stories, expert insights, and thoughtful discussions on topics ranging from family traditions, genealogy, and language to faith, community resilience, and modern entrepreneurship. With a warm and intelligent tone, akin to a family conversation, the podcast features diverse guests including authors, cultural leaders, and business visionaries. It aims to educate and entertain Italian Americans in particular, fostering a strong sense of belonging and celebrating the unique contributions and enduring values of this vibrant community. It's ideal for listeners seeking a comprehensive, heartfelt, and contemporary understanding of the Italian American experience.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

7,460

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Direct Response

Brands with CTAs

GREAT

92%

Host Read %

% of host read ads

BAD

25%

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The Bottom Line

This show has an estimated 7.5K audience size, runs 25% host read ads and promotes 92% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week4/27	Week6/1	Week6/8	Week6/22	Week6/29	Week7/6	Week7/20
Whole Foods Marketwholefoodsmarket.com	Whole Foods Market		1	1		1			Test in progress 17%
Erie Homeeriehome.com	Erie Home				1		1		Test in progress 17%
Wayfairwayfair.com	Wayfair	1						2	Test in progress 8%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
BetMGM	$562	0.0%	0%	100%	6.0ad units	Core Performer	+1
Progressive Insurance insurance	$269	0.0%	0%	100%	3.0ad units	Test run	+1
Wayfair	$257	+100.0%	0%	100%	3.0ad units	Test run	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

IAP 426 Remembering Resistance: Andrew Novo's Where the Mountains Burn and Italy's Wartime Legacy

0:00 / 1:27

Direct Response

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#1

Run on 1x episode

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