The C.S. Lewis podcast Podcast Advertising - Audience, Sponsors & Contact

Overview

The C.S. Lewis Podcast offers an insightful and scholarly exploration of C.S. Lewis's profound impact on theology, philosophy, and culture. Hosted by Ruth Jackson and featuring renowned Lewis biographer Professor Alister McGrath, each episode delves into Lewis's writings, life, and enduring ideas, connecting his timeless wisdom to contemporary societal and ethical challenges. The podcast goes beyond biographical details, engaging with specific works like 'The Abolition of Man' and inviting guests to discuss Lewis's influence on faith, morality, and courage. It appeals to a thoughtful audience interested in Christian apologetics, intellectual history, and the intersection of faith with modern life, providing deep analysis and fostering a greater understanding of one of the 20th century's most influential thinkers.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

8,160

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Direct Response

Brands with CTAs

GREAT

97%

Host Read %

% of host read ads

BAD

40%

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The Bottom Line

This show has an estimated 8.2K audience size, runs 40% host read ads and promotes 97% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week4/20	Week4/27	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/17
Premier Insightpremierinsight.org	Premier Insight	2	2	2	2	2	2	2	2	2	2	2	2	2	2	2	2	Core Performer 83%
Thumbtackthumbtack.com	Thumbtack								1		1							Test in progress 17%
Zip Recruiterziprecruiter.com	Zip Recruiter							1		1								Test in progress 17%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Premier Insight	$6,239	-22.5%	76%	100%	49.0ad units	Core Performer	+1
CS Lewis Podcast	$5,909	0.0%	65%	100%	57.0ad units	Core Performer	+1
Good News People	$3,471	0.0%	0%	100%	38.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Why did Philip Pullman call Narnia a "filthy lie"?

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