The Cookie Jar Golf Podcast Podcast Advertising - Audience, Sponsors & Contact

Overview

The Cookie Jar Golf Podcast offers a distinctive British perspective on the world of golf, moving beyond typical tournament recaps to explore the intricate details of golf course architecture, history, and restoration. Through its 'Course Diaries' segments, the podcast features in-depth discussions and interviews with leading architects and experts, delving into the design philosophies and historical significance of iconic courses. It caters to dedicated golf enthusiasts, players, and anyone fascinated by the strategic and aesthetic elements of the game, providing an educational yet engaging listen that combines current golf affairs with a rich appreciation for the sport's heritage and design evolution.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

12,665

Est. Podcast Downloads

640

Av. Youtube Views

12,025

Instagram

17k

YouTubers Subscribers

35k

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Direct Response

Brands with CTAs

BAD

8%

Host Read %

% of host read ads

GREAT

100%

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The Bottom Line

This show has an estimated 12.7K audience size, runs 100% host read ads and promotes 8% of ads for direct response advertisers.

Creator Influence

Tom Lawrence

Based in the United Kingdom, Cookie Jar Golf operates as a premium golf media collective led by Tom Lawrence, Sam Cooper, and Bruce Outram. They produce the 'Story of a Golf Club' documentary series, which utilizes 4K drone cinematography and historical archives to explore the heritage of elite courses like Royal Portrush and West Sussex. The trio partners with Titleist and FootJoy for technical reviews and equipment testing, often appearing in their 'Spotlight' series to document 18-hole playthroughs. Their editorial work extends to the daily 'Golf Badgers' initiative, which advocates for fast-paced, social golf culture across the British Isles. Recent projects include the detailed 'East Anglia' travel series and the 'Brancaster at High-Tide' film, illustrating their focus on course architecture and the sensory experience of the game. Professionals in the industry value their collaborative work with golf course map artist Joe McDonnell and heritage organizations like the R&A on specialized media projects.

Age: 36 years
Nationality: British
Education: Unknown

Age: 36 years
Nationality: British
Education: Unknown

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Recent Campaigns

	Advertisers	Week2/23	Week3/2	Week3/9	Week3/16	Week3/23	Week3/30	Week4/6	Week4/13	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17	Week8/24
Footjoyfootjoy.com	Footjoy	1	1																			4		1	1				Longer term buy 25%
The Cookie Jar Golfcookiejargolf.com	The Cookie Jar Golf	1																											Test run 0%

Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Footjoy	$7,495	+100.0%	100%	0%	31.0ad units	Core Performer	+1
Loch Lomond	$532	0.0%	100%	0%	2.0ad units	Test run	+1
Golf Badgers	$233	0.0%	100%	0%	1.0ad units	Test run

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

390 - Course Diaries: Royal Ashdown Forest w/ Colin Strachan

0:00 / 0:15

Brand Awareness

3

#1

Run on 1x episode

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