Sunday Conversation with Alexan Balekian Podcast Advertising - Audience, Sponsors & Contact

Overview

Sunday Conversation with Alexan Balekian offers an in-depth exploration of local politics, current events, and pressing community issues affecting Fresno and the Central Valley. Hosted by multi-Emmy Award winning journalist Alexan Balekian, the podcast features exclusive interviews with key local figures, including government officials, community leaders, and experts. It delves into topics such as election outcomes, local propositions, and the work of vital community organizations like the Central California Food Bank. The show provides listeners with a nuanced understanding of how local decisions and initiatives impact their daily lives, fostering civic engagement and informed discussion. It's ideal for residents seeking comprehensive, local-centric news and analysis beyond typical headlines.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

118

Est. Podcast Downloads

60

Av. Youtube Views

58

YouTubers Subscribers

116

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Direct Response

Brands with CTAs

GOOD

63%

Host Read %

% of host read ads

BAD

31%

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The Bottom Line

This show has an estimated 118 audience size, runs 31% host read ads and promotes 63% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week6/29	Week7/13	Week7/20	Week8/10	Week8/24	Week9/14	Week9/21	Week9/28
Caglia Environmentalcagliaenvironmental.com	Caglia Environmental	2	2	1	1	3	2	1	2	Longer term buy 42%
O'Reilly Auto Partsoreillyauto.com	O'Reilly Auto Parts					2	1	1	1	Longer term buy 33%
Hagee Ministriesjhm.org	Hagee Ministries						2	1	1	Longer term buy 25%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65+

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k+

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Ventura TV	$24	0.0%	100%	0%	29.0ad units	Core Performer
Caglia Environmental	$21	+31.8%	100%	65%	17.0ad units	Core Performer
Granger photography	$14	0.0%	0%	93%	14.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

SUNDAY CONVERSATION | The Fresno County Democrat and Republican Central Committees are gearing up for the Midterms

0:00 / 1:00

Direct Response

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#1

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