Scotty G. & The Coach Podcast Advertising - Audience, Sponsors & Contact

Overview

Hans & Scotty G. delivers an in-depth analysis of Utah's major sports landscape, primarily focusing on the Utes, Cougars, and Utah Jazz. The podcast distinguishes itself by offering insider access and strong opinions from hosts Hans Olsen and Scott Garrard, complemented by a rotating roster of high-profile guest hosts including team executives and former players like Matt Harpring and Danny Ainge. Episodes delve into game breakdowns, team strategies, player performance, and front-office decisions, providing listeners with a comprehensive understanding of local sports dynamics. This show is ideal for dedicated Utah sports fans seeking expert commentary, strategic insights, and exclusive perspectives on their favorite teams, blending daily news updates with educational analysis of the business and culture of sports.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

5,100

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Direct Response

Brands with CTAs

GREAT

85%

Host Read %

% of host read ads

BAD

18%

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The Bottom Line

This show has an estimated 5.1K audience size, runs 18% host read ads and promotes 85% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week2/23	Week3/2	Week3/9	Week3/16	Week3/23	Week3/30	Week4/6	Week4/13	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17
Grangergrainger.com	Granger																		1		2	44	47	62	23	46	27	Core Performer 67%
Utah Mammoth apputahmammoth.com	Utah Mammoth app						16	12	17	12	11	35	37	43	56	36	41	34	74	12	8	4	2					Core Performer 58%
The Tabernacle Choirthetabernaclechoir.org	The Tabernacle Choir	5	4	4	2	2	2	2	3	4	4	7	12	5	5	11	13	10	15	5	9	4	1					Core Performer 58%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Utah Mammoth app	$23,283	-90.8%	2%	100%	455.0ad units	Core Performer	+1
Navy Federal Credit Union NHL Stadium Series sports	$14,630	+56.5%	3%	100%	287.0ad units	Core Performer	+1
Granger retail	$10,035	+16990.0%	0%	97%	182.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

FULL SHOW | Utah State Football Media Day | Cam Walker, Bronco Mendenhall, Nick Howell, Robert Anae, McCae Hillstead, Bronson Olevao stop by to talk Utah State Football | Barret Peery on the relationships with Ben Jacobson and coaching staff, non-conference schedule heading into year one + MORE

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Direct Response

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#1

Run on 1x episode

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