Right About Now - Legendary Business Advice Podcast Advertising - Audience, Sponsors & Contact

Overview

Join Ryan Alford as he blends humor with insightful interviews, offering fresh perspectives on business and culture.

Show Impressions

Numbers verified by show

Est. Total Impressions

2,308

Est. Podcast Downloads

2,280

Av. Youtube Views

45

Instagram

228k

YouTubers Subscribers

20k

Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.

Direct Response

Brands with CTAs

GREAT

91%

Host Read %

% of host read ads

BAD

38%

Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.

The Bottom Line

This show has an estimated 2.3K audience size, runs 38% host read ads and promotes 91% of ads for direct response advertisers.

Creator Influence

Ryan Alford

Ryan Alford hosts the Right About Now podcast, a high-energy business show that strips away corporate veneers to deliver tactical marketing and agency growth insights. Drawing from a legacy in big advertising for accounts like Lexus and Samsung, he directs his agency, Radical, toward digital transformation and the attention economy. He serves as a featured member of the HubSpot Podcast Network, where he facilitates discussions with industry titans such as Gary Vaynerchuk and Daymond John. Alford recently launched an intensive series on Agentic AI, focusing on how small business owners can implement autonomous digital agents to maximize output. He frequently utilizes his LinkedIn Office Hours to perform live brand audits, offering immediate critiques of website conversions and SEO. His approach prioritizes specific results over abstract theory, specifically through his Radical Method framework. By merging irreverent entertainment with technical marketing expertise, he provides a roadmap for entrepreneurs looking to scale brand authority and personal income.

Age: 47 years
Nationality: American
Education: Bachelor's Degree, Furman University

Age: 47 years
Nationality: American
Education: Bachelor's Degree, Furman University

Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.

Recent Campaigns

	Advertisers	Week6/1	Week6/8	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week8/17
Grangergrainger.com	Granger						1	2	1	Longer term buy 25%
Lowe'slowes.com	Lowe's			1	1	1				Longer term buy 25%
Geminigemini.com	Gemini	1	1		1		1			Test in progress 17%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.

Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.

Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Found financial services	$442	0.0%	100%	100%	9.0ad units	Core Performer	+1
Gemini financial services	$403	-100.0%	56%	100%	9.0ad units	Core Performer	+1
Wix information technology & services	$268	0.0%	100%	100%	4.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.

Ads and Episodes

How Brands Turn Customers Into Their Best Marketers | Luke Yarnton

0:00 / 1:32

Direct Response

H

#1

Run on 1x episode

‌
‌
‌
‌

Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.

Recent Episodes

‌
‌
‌