Minimalist Moms Podcast | Purposeful Life & Parenting Tips Podcast Advertising - Audience, Sponsors & Contact

Overview

The Minimalist Moms Podcast offers a supportive guide for mothers striving to embrace intentional living and reduce overwhelm. Host Diane Boden and a roster of experts explore practical strategies for decluttering possessions, simplifying routines, cultivating a positive mindset, and strengthening family relationships. The podcast extends beyond mere organization, delving into psychological aspects like healing attachment trauma to foster secure connections. It's designed for moms seeking actionable advice to create a more purposeful, balanced, and less stressful life, blending expert insights with relatable discussions on managing the complexities of modern motherhood through a minimalist lens.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

19,840

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Direct Response

Brands with CTAs

GREAT

97%

Host Read %

% of host read ads

GOOD

70%

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The Bottom Line

This show has an estimated 19.8K audience size, runs 70% host read ads and promotes 97% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week2/23	Week3/2	Week3/9	Week3/16	Week3/23	Week3/30	Week4/6	Week4/13	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17
BetterHelpbetterhelp.com	BetterHelp		2		2	4			2	2	2	4	4	4	2	4	3	2	2	4	1	4	6	3	2	4	2	Core Performer 92%
Wayfairwayfair.com	Wayfair	1	3	2	3	1	4	4	1	3	1					4	2	1	1	2	4	3	4	3	2	4	3	Core Performer 92%
Ruggableruggable.com	Ruggable												1	3	1	4	2	1	1	2	2	2	2					Core Performer 58%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
BetterHelp mental health care	$52,072	+40.7%	100%	100%	81.0ad units	Core Performer	+1
Avocado consumer goods	$41,819	+100.0%	100%	100%	64.0ad units	Core Performer	+1
Wayfair	$32,696	+89.5%	100%	100%	53.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Navigating Vaccine Decisions Without Fear or Pressure | Dr. Joel Warsh (Bonus Episode)

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Direct Response

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