Ken Broo Podcast Advertising - Audience, Sponsors & Contact

Overview

Ken Broo offers a dedicated pre-game sports talk show, primarily focusing on in-depth analysis and predictions for upcoming matchups, particularly featuring local teams like the Bengals. Hosted by Ken Broo, the podcast brings together sports experts and commentators such as Bill Bender and Lee Sterling to provide comprehensive coverage and insights. It caters to passionate sports enthusiasts seeking detailed game previews, strategic discussions, and informed opinions to enhance their understanding and enjoyment of professional sports. The show's consistent format and expert guests make it a go-to source for pre-game preparation and local sports news.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

360

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Direct Response

Brands with CTAs

GREAT

81%

Host Read %

% of host read ads

BAD

20%

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The Bottom Line

This show has an estimated 360 audience size, runs 20% host read ads and promotes 81% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week2/23	Week3/2	Week3/9	Week3/23	Week4/6	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10
iHeartRadioiheart.com	iHeartRadio	1	3	1	1	2	6	1	7	1	8	2	2	2	3	1	3	4	13	Core Performer 75%
iHeartRadio Advertisingiheartmedia.com	iHeartRadio Advertising	1					1				1	1			2	1	2	2	4	Core Performer 58%
Little Miami Brewinglittlemiamibrewing.com	Little Miami Brewing	2	2	1		2	1		4		4	4	2	4	2		2			Core Performer 50%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Granger photography	$388	0.0%	0%	99%	83.0ad units	Core Performer	+1
Little Miami Brewing	$349	-22.2%	71%	86%	78.0ad units	Core Performer	+1
iHeartRadio	$299	-31.4%	6%	90%	78.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Sunday Morning Sports Talk with Ken Broo -- 8/2/26

0:00 / 0:27

Direct Response

S

#1

Run on 1x episode

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