Inside Access with Ken Weinman and Tim Barbalace Podcast Advertising - Audience, Sponsors & Contact

Overview

Ken Weinman and Tim Barbalace bring you the ultimate "Inside Access" to the Baltimore sports scene. As Charm City natives, their passion for local teams is unmatched and their roots run deep in the community.

Ken Weinman: Known for his fiery takes and unapologetic analysis, Ken provides the kind of "must-listen" radio that keeps the city talking.

Tim Barbalace: Bringing sharp insight and a local's perspective, Tim rounds out the duo to ensure no stone is left unturned in the world of Baltimore sports.

From the gridiron to the hardcourt to the diamond, Ken and Tim are as well-connected as it gets, delivering the news and opinions you need to stay ahead of the game.

Behind the glass driving the "Inside Access" bus is producer "Beltway Ben" Hall.

Tune in to Inside Access with Ken Weinman and Tim Barbalace, weekdays from 2–6 PM.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

360

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Direct Response

Brands with CTAs

GOOD

80%

Host Read %

% of host read ads

BAD

14%

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The Bottom Line

This show has an estimated 360 audience size, runs 14% host read ads and promotes 80% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week2/23	Week3/2	Week3/9	Week3/16	Week3/23	Week3/30	Week4/13	Week4/27	Week5/4	Week5/11	Week5/18	Week6/1	Week6/8	Week6/15	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/17
Anderson Automotiveandersonautomotive.com	Anderson Automotive									9	8	14	3	1	5	9	5	7	9	18	2	2	Core Performer 75%
Digital Coffeeaudacy.com	Digital Coffee	38	18	23	14	16	21	9	8	21	13	21	6	1	4	4	2	1	1	1	2		Core Performer 67%
Jiffy Lubejiffylube.com	Jiffy Lube									2	6	11	4		2	10	5	7	11	18	6	4	Core Performer 67%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Digital Coffee marketing & advertising	$1,145	-28.8%	1%	96%	309.0ad units	Core Performer	+1
Ariosa Mechanical	$1,131	-100.0%	13%	99%	312.0ad units	Core Performer
Bob Bell, Kia Nissan of Essex	$554	-100.0%	15%	0%	151.0ad units	Core Performer

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Wednesday, July 22, 2026 - Whole Show | 2PM EDT

0:00 / 0:58

Direct Response

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