Build It To Sell It: Home Service Secrets with Lance Bachmann Podcast Advertising - Audience, Sponsors & Contact

Overview

Exit Rich: Home Service Secrets with Lance Bachmann is an essential podcast for ambitious home service entrepreneurs aiming to build, scale, and ultimately sell their businesses for maximum value. Hosted by a seasoned home service millionaire, Lance Bachmann, the show delivers candid, actionable strategies on everything from marketing and profitability to optimizing operations and securing high-value exits. Each episode features deep dives into real-world challenges, expert interviews with industry leaders and private equity professionals, and practical blueprints for success. The podcast distinguishes itself by its laser focus on the unique dynamics of the home service sector, offering invaluable insights into mindset, culture, sales processes, and financing solutions. It's designed for business owners who seek to move beyond daily operations and strategically position their companies for significant growth and a lucrative future sale.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

3,146

Est. Podcast Downloads

2,780

Av. Youtube Views

366

YouTubers Subscribers

4k

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Direct Response

Brands with CTAs

OKAY

47%

Host Read %

% of host read ads

GREAT

87%

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The Bottom Line

This show has an estimated 3.1K audience size, runs 87% host read ads and promotes 47% of ads for direct response advertisers.

Creator Influence

Lance Bachmann

Lance Bachmann serves as a strategic advisor and investment principal focusing on the home services sector through his firm, LB Capital. He produces the Unfiltered P.E. series, where he provides transparent breakdowns of private equity roll-ups, earn-outs, and business valuations. Known as the Digital Lion, he leverages his background as the founder of 1SEO to help roofing and HVAC contractors transition from local operations to scalable enterprises. His content strategy includes the Shop Tour series, allowing viewers an inside look at multi-million dollar facilities to observe operational layouts and leadership structures first-hand. A recent win for his portfolio includes the LB Capital acquisition and integration of Elite Roofing & Gutters, serves as a case study for his Build It to Sell It framework. These resources provide industry professionals with actionable insights into the mechanics of corporate exits and the aggressive sales mindsets required to dominate specific geographic markets within the blue-collar trades.

Age: 53 years
Nationality: American
Education: Public Schools in Philadelphia

Age: 53 years
Nationality: American
Education: Public Schools in Philadelphia

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Recent Campaigns

	Advertisers	Week3/9	Week3/16	Week3/23	Week3/30	Week4/6	Week4/13	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17
ServiceTitanservicetitan.com	ServiceTitan	1	1	2	2	5	6	6	6	4	7	2	2	2	3	3	3	2	2	2	2	1	2	2	Core Performer 83%
Build It To Sell Itbuildittosellit.com	Build It To Sell It		2	2	2	1	3	2	1	2	2	1		1	1	1		3	2	2		2		3	Core Performer 58%
Titan Pro Technologiestitanprotech.com	Titan Pro Technologies													1			1	1	2						Longer term buy 25%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
ServiceTitan information technology & services	$4,940	-53.0%	99%	12%	81.0ad units	Core Performer	+1
Build It To Sell It	$1,897	-43.9%	79%	100%	34.0ad units	Core Performer
Rilla	$705	0.0%	100%	23%	13.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

The Business Exit Plan Every Owner Needs

0:00 / 0:25

Brand Awareness

T

#1

Run on 1x episode

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