Service Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service Podcast Advertising - Audience, Sponsors & Contact

Overview

Service Business Mastery is a podcast dedicated to empowering owners and leaders in the skilled trades and home service industries, including HVAC, plumbing, electrical, and junk removal. Hosted by Tersh Blissett and Josh Crouch, the show provides actionable strategies and expert insights on revolutionizing business operations. Key themes include leveraging automation and artificial intelligence (AI) for efficiency, optimizing marketing and customer acquisition through tools like call tracking, and mastering financial management, pricing, and HR. Each episode features interviews with successful entrepreneurs who share their journeys and practical advice on leadership, team alignment, and scaling businesses without external funding. The podcast aims to equip its audience with the knowledge to boost profitability, streamline processes, and adapt to a rapidly evolving market, making it essential listening for anyone looking to achieve mastery in their service business.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

1,792

Est. Podcast Downloads

1,760

Av. Youtube Views

32

YouTubers Subscribers

13k

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Direct Response

Brands with CTAs

GREAT

95%

Host Read %

% of host read ads

GOOD

65%

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The Bottom Line

This show has an estimated 1.8K audience size, runs 65% host read ads and promotes 95% of ads for direct response advertisers.

Creator Influence

Tersh Blissett

Service Business Mastery Podcast, hosted by Tersh Blissett and Josh Crouch, serves as a strategic resource for entrepreneurs in the plumbing, electrical, and HVAC sectors. The duo provides technical and operational guidance through the SBM Academy and specialized segments like the 3S Content Framework. Their recent focus on the AI Operator Training series demonstrates their commitment to helping contractors integrate automated lead conversion and voice technology into traditional workflows. By collaborating with industry platforms such as ServiceTitan and CallRail, they bridge the gap between field expertise and modern digital marketing. Blissett brings firsthand experience from his tenure at Iceberg Air Conditioning and Heating, while Crouch offers insights from ReachLine Marketing to address high-level business scaling. Their presence at the AHR Expo and Service World Expo underscores their role in translating complex software solutions into actionable strategies for trade professionals navigating the recruitment crisis and private equity competition.

Age: 41 years
Nationality: American
Education: Journeyman, Trade School

Age: 41 years
Nationality: American
Education: Journeyman, Trade School

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Recent Campaigns

	Advertisers	Week3/9	Week3/23	Week3/30	Week4/6	Week4/13	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3
Upfrogupfrog.com	Upfrog	3	1	2	2	2	1	1	1	1	1	1	1	1	1	1	1	1	1	1	1	1	Core Performer 75%
MarketStormmarketstorm.ai	MarketStorm	1	1	2	1	2	1	1	1	1	1	1	1	1	1	1	1	1	1	1	1	1	Core Performer 75%
CallRailcallrail.com	CallRail	1	1	2				1	1	2	1	1	1	1	1	1	1	1	2	1	1	1	Core Performer 75%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Upfrog	$1,488	+2.2%	88%	78%	58.0ad units	Core Performer
CallRail information technology & services	$1,462	+23.2%	41%	98%	58.0ad units	Core Performer	+1
MarketStorm	$677	+22.8%	45%	100%	33.0ad units	Core Performer

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

How to Beat Private Equity Without Selling | Zach Cooper-Vastola

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