Beltway Football Podcast Advertising - Audience, Sponsors & Contact

Overview

Beltway Football offers dedicated analysis and immediate reactions for fans of the Washington Commanders. Anchored by JP Finlay and Mitch Tischler, the podcast dives deep into game outcomes, player performances, and team news, often recorded live from events. Episodes feature candid discussions on critical moments, player injuries like Jayden Daniels', and the team's playoff prospects, including segments like 'Game Balls and Goats.' With a focus on the D.C. sports landscape, it provides insider perspectives and engaging commentary, making it essential listening for those seeking timely, in-depth coverage and passionate debate about their favorite NFL team.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

36,500

Instagram

5k

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Direct Response

Brands with CTAs

GOOD

73%

Host Read %

% of host read ads

BAD

22%

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The Bottom Line

This show has an estimated 36.5K audience size, runs 22% host read ads and promotes 73% of ads for direct response advertisers.

Creator Influence

JP, Mitch, and Pete Finlay, Tischler, and Hailey

Beltway Football serves as a central hub for Washington Commanders coverage, anchored by the trio of JP Finlay, Mitch Tischler, and Pete Hailey under the Monumental Sports Network umbrella. The group transitioned from their previous branding as the Washington Football Talk Podcast to provide a more holistic look at the franchise's new era. Their content delivery includes the Time Stamp Guy segment, which helps listeners navigate deep-dive roster discussions, and the Emergency Pod format utilized for breaking news such as major trades or ownership changes. A recent win for the team involved their successful coverage of the 2024 NFL Draft and their accurate performance in the Westgate Las Vegas SuperContest. Known for hosting guests like Charles Barkley and punter Tress Way, the show balances technical analysis with personality-driven segments. They integrate broadcast television appearances with digital-first reporting from the Ashburn training facilities to keep the regional fanbase informed throughout the NFL calendar.

Age: 48 years
Nationality: American
Education: Not Publicly Specified

Age: 48 years
Nationality: American
Education: Not Publicly Specified

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Recent Campaigns

	Advertisers	Week4/13	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17	Week8/24
Progressive Insuranceprogressive.com	Progressive Insurance		4	1	4	5	4	3	4	5	8	1		2	3	3	3	13	8	6	1	Core Performer 92%
AT&Tatt.com	AT&T		3	1	1	1		2		1	2	1				1	4	6	5	3		Core Performer 67%
Vrbovrbo.com	Vrbo	1	4	2	2		1	1		2			1			1	1	2	1			Core Performer 50%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Progressive Insurance insurance	$22,391	-51.8%	2%	100%	57.0ad units	Core Performer	+1
MGM National Harbor	$16,976	+100.0%	100%	38%	26.0ad units	Core Performer	+1
Total Wine retail	$13,264	0.0%	45%	82%	22.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Training Camp Day 14: Injury bug hits the Commanders with Lions preseason clash looming

0:00 / 0:26

Brand Awareness

T

#1

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