Atlanta Falcons Podcast Network Podcast Advertising - Audience, Sponsors & Contact

Overview

Welcome to the official Atlanta Falcons Podcast Network. Like and subscribe to stay up to date with the latest Atlanta Falcons news.

Falcons Audible presented by AT&T: Each week, host Derek Rackley and former Falcons quarterbacks Dave Archer and DJ Shockley will talk about the Falcons, the NFC South and the biggest storylines around the NFL. More than a breakdown of the past game, Derek, Dave and DJ will share stories, provide their takes on the biggest storylines, and talk about the mean for the weeks ahead.

Falcons in Focus: This podcast provides deep dive interviews with Atlanta Falcons players, coaches, staff. Join Terrin Waack, Tori McElhaney and their guest as they delve into personalities and passions on and off the football field.

Falcons Final Whistle: This is the official Atlanta Falcons football postgame podcast during the season that shifts gears in the offseason to answer a pressing question about the team’s future each week through free agency, the NFL Draft and the offseason program. Less

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

7,760

Est. Podcast Downloads

2,560

Av. Youtube Views

5,200

YouTubers Subscribers

238k

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Direct Response

Brands with CTAs

OKAY

49%

Host Read %

% of host read ads

OKAY

54%

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The Bottom Line

This show has an estimated 7.8K audience size, runs 54% host read ads and promotes 49% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week4/20	Week4/27	Week5/11	Week5/18	Week7/27	Week8/3	Week8/10	Week8/17	Week8/24
The Home Depothomedepot.com	The Home Depot	1	1		1	1	1	1	1	1	Longer term buy 42%
Atlanta Falconsatlantafalcons.com	Atlanta Falcons			2							Test run 0%
Microsoft Surface Co-Pilot Plus PCmicrosoft.com	Microsoft Surface Co-Pilot Plus PC	2									Test run 0%

Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Microsoft Surface Co-Pilot Plus PC information technology & services	$1,354	0.0%	82%	0%	11.0ad units	Core Performer	+1
The Home Depot retail	$1,093	+100.0%	0%	100%	14.0ad units	Core Performer	+1
AT&T telecommunications	$543	0.0%	100%	0%	6.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

The 2026 Falcons' schedule is FINALLY here! Breaking down all 18 weeks

0:00 / 0:22

Direct Response

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#1

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