Browse all Resource Hub articles. Search by title or excerpt and filter by tag.
Roughly 98% of host-read activity on The Andrew Klavan Show is coded direct response, Spotsnow estimates. Helix has run about 46 to 54 host reads, with Balance of Nature and Ethos close behind. Here's who buys, how the show is sold through The Daily Wire, and whether it fits a performance play.
Every tracked host-read advertiser on Myths and Legends buys the folklore show as direct response. Spotsnow attributes a 100% direct-response posture to its host-read activity, with Mint Mobile, Home Chef, and Quince all re-upping on coded reads. Here's who buys, how the show sells, and how a DTC brand books a spot.
Spotsnow attributes roughly 99 percent of Valuetainment's host-reads to direct response, with Indeed and Patrick Bet-David's own merch and conference among the top spenders. Here's who buys, how the show sells its inventory, and what a buyer weighing a coded, trackable campaign needs to know.
Your Mom & Dad runs almost entirely on host-read direct response, and its top spender keeps coming back for more reads. Here's who already buys, why DTC home, beauty, and wellness brands cluster around this young, mostly female audience, and how to book a coded offer on a show sold direct.
Roughly six in ten ads on New Heights are direct-response host reads, Spotsnow data shows, and top spender Planet Fitness has run about 4 to 5 of them. Here's how the Kelce brothers' show sells its inventory, which national brands already buy, and what that mix signals for a media buyer sizing up the feed.
Nearly all of the show's tracked ad activity is direct response, on a general-interest history feed you might expect to trade on reach. Baha Mar, Electric For All, and LinkedIn already run coded host-reads here. What buyers should know about the roster, the format, and how the show is sold.
Nearly all host-read activity on And That's Why We Drink is coded, direct-response, and Mint Mobile keeps re-upping with roughly 8 to 9 ads. Here's who else buys, how the show is sold, and what a young, female, US audience means for a direct-response test.
Nearly all tracked ads on How Did This Get Made? are coded, attributable host reads. Squarespace, Quince, and Babbel keep re-upping on a comedy feed reaching an estimated 480,000 listeners. Here's who buys, how the show is sold, and what it takes to book a host read.
Roughly 98% of Slow Burn's tracked ad activity runs as coded host-read direct response, per Spotsnow, unusual for a prestige history feed. Here's who already buys (Michaels, Delta, HeyGen), how the show is sold through Slate, and what a buyer should know before committing budget.
Spotsnow attributes over 99% of ads on Unashamed with the Robertson Family to host-read direct response, and top spender PhD Weight Loss has run roughly 15 to 18 ads. Here's who already buys, how the family's endorsements convert, and how the show is sold.
Roughly 9 in 10 reads on Ologies with Alie Ward run as direct response, and Squarespace has run about 10 to 12 host-read ads. Here's who already buys, how the show sells its inventory, and what a coded offer is worth to a young, largely female science audience.
Nearly all of TigerBelly's host-read advertising runs as direct response, and anchor buyer Shopify has logged roughly 19 to 22 ads on the feed. Here's who else buys, how Bobby Lee and Khalyla sell the show, and what a coded offer needs to convert on a comedy audience that skews young and male.
Over 95 percent of the tracked reads on Serialously with Annie Elise are direct-response, and top spender Willies has run roughly 5 to 6 host-reads in a year. Here's who already buys, how the show sells its host-read inventory, and what a buyer weighing a conversion play should know.
Every tracked host-read on Buried Bones runs as direct response, and anchor buyer BetterHelp has aired roughly 23 to 26 coded ads. Here's who else advertises on the historical true crime show with Kate Winkler Dawson and Paul Holes, how it's sold, and what a buyer should know before booking.
Spotsnow ties roughly 98 percent of the tracked ads on Lovett or Leave It to direct response. Here's who already buys, how the show is sold through Crooked Media, and whether a coded host-read converts on a politically engaged, high-income feed.
More than nine in ten of The Moth's tracked ads are direct-response, and the storytelling feed reaches an estimated 500,000 listeners. Here's who already buys, how the show is sold through Audacy Podcasts, and what a buyer should know before booking.
Crime in Sports carries a 4.9 Apple rating on roughly 22,000 to 26,000 ratings, and nearly all of its ads are host-read direct response. Here's who already buys (IQBAR, CarGurus, the hosts' own merch line), how the show is sold, and whether it fits a coded-offer buy.
Spotsnow classifies close to nine in ten reads on The NPR Politics Podcast as direct response, and Charles Schwab, its largest outside brand, has run roughly 60 to 70 ads in the past year. Here's who else buys, how NPR sells the inventory, and what the coded, host-read format means for a finance or DTC buyer sizing up the feed.
Spotsnow attributes an estimated over $2M in tracked spend to the show's top advertiser, and the reads are almost entirely direct response. Here's who already buys, how the host-read inventory is sold, and what a values-aligned performance buy looks like on this feed.
Spotsnow attributes roughly 98% of the show's tracked ad activity to direct response, and Chime has run 8 to 9 coded host-reads. Here's who already buys, how Wondery sells the feed, and why fintech and DTC brands keep coming back to a female-skewing true crime audience.
Nearly the entire tracked ad mix on Smosh Mouth is coded direct-response host reads, unusual for a comedy feed. Rocket Money has run roughly 36 to 42 reads and keeps renewing, alongside ZocDoc and Shopify. Here's who buys, how the show is sold, and how a direct-response brand books it.
Page 26 of 40 · 820 articles