WMMR's Preston & Steve Daily Podcast Podcast Advertising - Audience, Sponsors & Contact

Overview

WMMR's Preston & Steve Daily Podcast offers a daily dose of comedic banter and engaging conversations, directly from their popular Philadelphia morning radio show. The hosts, known for their 'goofier' style, blend celebrity interviews from film, TV, and music with discussions featuring local personalities and updates on community events. Listeners can expect a lively mix of pop culture insights, humorous segments, and lighthearted storytelling, often including holiday themes or unique listener interactions. This podcast is perfect for those seeking a consistent source of entertainment, local relevance, and a fun, unscripted start to their day, appealing to fans of talk radio and general interest shows with a strong comedic core.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

58,625

Est. Podcast Downloads

56,380

Av. Youtube Views

2,245

Instagram

107k

YouTubers Subscribers

48k

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Direct Response

Brands with CTAs

GOOD

79%

Host Read %

% of host read ads

OKAY

50%

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The Bottom Line

This show has an estimated 58.6K audience size, runs 50% host read ads and promotes 79% of ads for direct response advertisers.

Creator Influence

Preston Elliot

Preston Elliot and Steve Morrison drive the morning airwaves at 93.3 WMMR, serving as a central hub for Philadelphia culture and alternative rock. Their broadcast day features established staples like The Bizarre File, a segment dedicated to unusual global news headlines, and the Stack O’ Topics lifestyle discussion. They recently expanded their digital footprint by transitioning the full morning show into a high-definition daily YouTube livestream, capturing live performances from artists like Autumn Kings and Ana Vidović. Outside the studio, the duo manages large-scale regional events, notably the marathon sledding competition known as the Cardboard Classic and the record-breaking Camp Out for Hunger food drive. Their content bridge local sports analysis, featuring guests like Scott Hartnell, with deep-dive celebrity conversations involving figures such as Kevin Smith and William H. Macy. This blend of irreverent comedy and civic leadership makes them a primary voice for the Delaware Valley’s morning routine.

Age: 58 years
Nationality: American
Education: Not Publicly Specified

Age: 58 years
Nationality: American
Education: Not Publicly Specified

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Recent Campaigns

	Advertisers	Week2/23	Week3/2	Week3/9
WMMRwmmr.com	WMMR	13	18	12	Test run 0%
Stephen Singer Jewelersihatestephensinger.com	Stephen Singer Jewelers	12	6		Test run 0%
Ticketmasterticketmaster.com	Ticketmaster	4	9	5	Test run 0%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
WMMR	$199,384	0.0%	14%	95%	257.0ad units	Core Performer
Stephen Singer Jewelers	$131,080	0.0%	21%	100%	182.0ad units	Core Performer	+1
Acme Markets	$77,713	0.0%	95%	39%	75.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Daily Podcast (03.05.26)

0:00 / 0:31

Direct Response

D

#1

Run on 1x episode

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