Winning at Life with Gregory Ricks Podcast Advertising - Audience, Sponsors & Contact

Overview

Winning at Life with Gregory Ricks: The Weekly Wrap is a practical and informative podcast derived from a live financial news talk radio show, guiding listeners through the complexities of personal finance. Host Gregory Ricks, often joined by expert guests, provides timely insights and actionable advice on critical topics such as retirement planning, mortgage strategies, estate planning, and investment management. The podcast aims to empower individuals to make informed financial decisions, offering a blend of current financial news, expert discussions, and direct engagement with listener questions. It caters to anyone looking to enhance their financial literacy, secure their future, and navigate the ever-changing economic landscape with confidence, making complex financial concepts accessible and relevant for everyday life.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

100

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Direct Response

Brands with CTAs

GOOD

58%

Host Read %

% of host read ads

GREAT

98%

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The Bottom Line

This show has an estimated 100 audience size, runs 98% host read ads and promotes 58% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week3/2	Week3/16	Week6/1	Week6/8	Week7/20
Gregory Ricks and Associatesgregoryricks.com	Gregory Ricks and Associates	5	3	6	1	3	Test in progress 17%
Mosquito Joemosquitojoe.com	Mosquito Joe	1			1	1	Test in progress 17%
J.J.S. Audio Videojjsaudiovideo.com	J.J.S. Audio Video				1	1	Test in progress 17%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Gregory Ricks and Associates	$103	-63.0%	100%	90%	62.0ad units	Core Performer
WJ Blanchard Law	$17	0.0%	100%	33%	12.0ad units	Core Performer
Mosquito Joe	$14	0.0%	100%	60%	10.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Episode 1362: The Color of Money: Why Asset Allocation Matters | S1E11 Winning at Life

0:00 / 0:44

Direct Response

E

#1

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