WinEH! Podcast Podcast Advertising - Audience, Sponsors & Contact

Overview

The WinEH! Podcast empowers Canadians to master their finances and elevate their lives through the Infinite Banking Concept (IBC). Hosts Winnie and Lacy provide practical, actionable strategies for wealth building, financial self-reliance, and achieving greater control over personal and business finances. The podcast delves into the nuances of IBC implementation, contrasting minimal versus full premium payments and exploring its application in diverse contexts, from agricultural businesses to family legacy planning. It addresses the 'financial divide' by offering alternative perspectives to traditional banking and government systems, fostering a mindset of empowerment. Ideal for listeners seeking to understand and apply advanced financial strategies within a Canadian context, the show combines expert insights with relatable discussions on economic challenges and community well-being.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

47

Av. Youtube Views

47

YouTubers Subscribers

314

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Direct Response

Brands with CTAs

GREAT

98%

Host Read %

% of host read ads

GREAT

98%

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The Bottom Line

This show has an estimated 47 audience size, runs 98% host read ads and promotes 98% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week3/9	Week4/6	Week4/13	Week4/20	Week5/4	Week6/1	Week6/15	Week6/22	Week7/20	Week8/10
Farming Without the Bankranchyourway.com	Farming Without the Bank		1	2	1	3	1	1	2	1	1	Longer term buy 33%
Farming Without the Bankrancherway.com	Farming Without the Bank			2								Test run 0%
Amnacom Connecting Pointconnectingpoint.com	Amnacom Connecting Point	1										Test run 0%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency
Farming Without the Bank	$17	-79.5%	100%	100%	30.0ad units	Core Performer
Edge Benefits	$2	0.0%	100%	100%	2.0ad units	Test run
Mr. Cattlemaster	$2	0.0%	100%	100%	3.0ad units	Test run

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Ep. 117 - Think Long-Term: Building Your Warehouse of Wealth with Dividend-Paying Whole Life Insurance

0:00 / 1:19

Direct Response

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#1

Run on 1x episode

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