What's the Focus Podcast Advertising - Audience, Sponsors & Contact

Overview

The podcast "What's the Focus" (WTF) serves as a weekly digest, expertly condensing the most significant and often overlooked stories and conversations. Hosted by "The Morning Run crew," it offers listeners a concise yet comprehensive overview of current events spanning politics, business, and societal trends. Episodes delve into diverse topics, from international political dynamics and corporate leadership changes to contemporary social dilemmas like work-life balance and public discourse ethics. The podcast distinguishes itself by providing a curated selection of news, offering context and analysis to help listeners stay informed without being overwhelmed. It targets busy professionals and engaged citizens who seek to understand the week's key developments and their broader implications, presented in an accessible and insightful manner.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

100

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Direct Response

Brands with CTAs

GREAT

92%

Host Read %

% of host read ads

OKAY

58%

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The Bottom Line

This show has an estimated 100 audience size, runs 58% host read ads and promotes 92% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week2/23	Week3/2	Week3/9	Week3/16	Week3/23	Week3/30	Week4/6	Week4/13	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17	Week8/24	Week8/31
BFM 89.9bfm.my	BFM 89.9						1	1																						Test run 0%
Apple Payapple.com	Apple Pay											1																		Test run 0%

Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
BFM 89.9	$5	0.0%	50%	100%	6.0ad units	Core Performer	+1
Maybank	$2	0.0%	50%	100%	2.0ad units	Test run
Mercedes-Benz Malaysia	$1	0.0%	0%	100%	1.0ad units	Test run

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

The World, A Little Unhinged

0:00 / 0:42

Direct Response

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#1

Run on 1x episode

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Recent Episodes

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