Virginia Outdoor Adventures: Hiking, Camping, Kayaking, Local Travel and more! Podcast Advertising - Audience, Sponsors & Contact

Overview

Virginia Outdoor Adventures serves as an essential guide for exploring the diverse natural beauty and recreational opportunities across Virginia, from the Blue Ridge Mountains to the Chesapeake Bay. This podcast goes beyond typical travel guides, offering practical advice on hiking, camping, and kayaking, while also delving into the rich history and cultural significance of the state's iconic outdoor landmarks, as exemplified by its deep dive into the Appalachian Trail. Featuring expert interviews and detailed insights, it inspires listeners to plan their own local adventures, appealing to outdoor enthusiasts, history buffs, and anyone eager to discover the unique landscapes and stories of Virginia.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

2,000

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Direct Response

Brands with CTAs

GREAT

95%

Host Read %

% of host read ads

GOOD

74%

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The Bottom Line

This show has an estimated 2K audience size, runs 74% host read ads and promotes 95% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week4/6	Week7/13	Week7/20	Week8/17
Heart of Appalachiaheartofappalachia.com	Heart of Appalachia	1	1	1		Test in progress 17%
River Rock Outfitterriverrockoutfitter.com	River Rock Outfitter		1	1		Test in progress 17%
Afton Mountain Vineyardsaftonmountainvineyards.com	Afton Mountain Vineyards				1	Test in progress 8%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Heart of Appalachia	$338	+100.0%	45%	100%	11.0ad units	Core Performer
Virginia Agriculture	$279	0.0%	44%	100%	9.0ad units	Core Performer	+1
Buy Me a Coffee information technology & services	$213	+100.0%	100%	100%	6.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Breaks Park Hiking Guide: New Trails, Swinging Bridges & Hidden Places You've Never Been Before, with Rangers Daniel Flores and Ronnie Hylton (Ep 89, Pt 1)

0:00 / 0:54

Direct Response

B

#1

Run on 1x episode

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