VGC: The Video Game Podcast Podcast Advertising - Audience, Sponsors & Contact

Overview

VGC: The Video Game Podcast offers a weekly deep dive into the dynamic world of video games, hosted by seasoned reporters from Video Games Chronicle. Each episode features expert insights, dissecting the most significant news, industry developments, and cultural talking points. Listeners can expect comprehensive coverage of new game releases, hardware innovations like the Steam Machine, and major events, alongside discussions on popular franchises such as Zelda and Hitman. The podcast caters to avid gamers, industry professionals, and anyone keen on staying abreast of the latest trends and discussions in interactive entertainment, blending professional analysis with an engaging, insider perspective on the evolving landscape of gaming technology and culture.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

160

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Direct Response

Brands with CTAs

GREAT

92%

Host Read %

% of host read ads

BAD

23%

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The Bottom Line

This show has an estimated 160 audience size, runs 23% host read ads and promotes 92% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week6/1	Week6/8	Week8/3	Week8/10	Week8/17	Week9/7	Week9/14	Week9/28	Week10/5	Week10/12
Patreonpatreon.com	Patreon	3	1			1	2	1	1	2		Longer term buy 42%
Progressive Insuranceprogressive.com	Progressive Insurance			1	1		2				1	Longer term buy 33%
Grow Therapygrowtherapy.com	Grow Therapy			1			2		2			Longer term buy 25%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65+

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k+

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Patreon	$27	+200.0%	100%	100%	16.0ad units	Core Performer	+1
Acast online media	$22	0.0%	0%	100%	12.0ad units	Core Performer	+1
Quo financial services	$15	-48.4%	0%	100%	6.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

PlayStation Is Bringing Back Old Franchises

0:00 / 2:26

Direct Response

P

#1

Run on 1x episode

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