Vandy247 Podcast Podcast Advertising - Audience, Sponsors & Contact

Overview

The Vandy247 Podcast delivers comprehensive and insider-driven analysis for dedicated Vanderbilt Commodores fans. Hosted by Billy Derrick and featuring a rotation of Vandy247 insiders, this podcast dives deep into Vanderbilt football, men's basketball, and baseball. Episodes include detailed game previews and recaps, critical assessments of team performance, crucial recruiting news, and discussions on the broader College Football Playoff landscape. With a tone that is both analytical and passionate, it caters to an audience eager for an in-depth understanding of team strategy, player developments, and the competitive world of collegiate athletics, offering far more than just game scores.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

2,720

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Direct Response

Brands with CTAs

GOOD

80%

Host Read %

% of host read ads

BAD

35%

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The Bottom Line

This show has an estimated 2.7K audience size, runs 35% host read ads and promotes 80% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week3/2	Week3/9	Week3/16	Week3/23	Week3/30	Week4/6	Week4/13	Week4/20	Week4/27	Week5/4	Week5/11	Week5/25	Week6/1	Week6/8	Week6/15	Week6/29	Week7/6	Week7/13	Week7/27	Week8/10	Week8/17	Week8/24
Sylvan Park Venturessylvanparkventures.com	Sylvan Park Ventures	2	2	2	1	2	1	2	3	2	1	1	1	1	1	1	1	1	1	1	1	1	2	Core Performer 75%
The Wash House Laundry Centerwashhouseclean.com	The Wash House Laundry Center	2	2	2	1	2	1	2	3	2	1	1	1	1	1	1	1	1		1	1	1	2	Core Performer 67%
Shopifyshopify.com	Shopify							3				3		2	3	2		1				1	3	Longer term buy 42%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
FanDuel	$2,353	-100.0%	34%	77%	62.0ad units	Core Performer	+1
The Wash House Laundry Center	$2,063	-8.6%	98%	100%	53.0ad units	Core Performer
Sylvan Park Ventures	$1,627	+33.3%	98%	86%	43.0ad units	Core Performer

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Fall camp is over; what did we learn?

0:00 / 0:29

Direct Response

F

#1

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