Transform Gov - the digital government podcast Podcast Advertising - Audience, Sponsors & Contact

Overview

Transform Gov is a podcast dedicated to exploring the cutting-edge of digital transformation within the public sector. Through insightful interviews with global leaders and innovators, it delves into practical strategies and real-world case studies, such as redesigning citizen services around life events or leveraging digital twins for urban planning. The podcast targets public sector professionals, policymakers, and technology enthusiasts interested in modernizing government operations, enhancing citizen engagement, and driving efficiency through digital innovation. It offers actionable insights into topics like AI in public services, data-driven decision-making, and overcoming bureaucratic challenges to build more responsive and effective governance.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

100

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Direct Response

Brands with CTAs

GREAT

82%

Host Read %

% of host read ads

BAD

29%

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The Bottom Line

This show has an estimated 100 audience size, runs 29% host read ads and promotes 82% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week3/2	Week3/9	Week3/23	Week3/30	Week4/6	Week4/13	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18	Week6/1	Week6/8	Week6/15	Week6/22	Week7/6	Week7/20	Week7/27	Week8/3	Week8/10	Week8/24
Accentureaccenture.com	Accenture	1	1	1	1	1	1	1	1	1	1	1	1	1	1	1	1	1	1	1	1	1	Core Performer 67%
Ireland E-government Awardsdigitalgovawards.com	Ireland E-government Awards													1	1	1	1	1	1		1	1	Core Performer 58%
Ireland E-government awardsdigitalgovawards.ie	Ireland E-government awards											1											Test run 0%

Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Accenture management consulting	$39	+0.7%	11%	78%	36.0ad units	Core Performer	+1
Ireland E-government Awards	$11	-33.3%	100%	100%	8.0ad units	Core Performer
Ireland E-government awards	$1	0.0%	100%	100%	1.0ad units	Test run

Ads and Episodes

Can AI help the public sector do more with less — and can we reskill fast enough?

0:00 / 0:18

Direct Response

C

#1

Run on 1x episode

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