Three Sides of the Coin – A KISS Podcast and Radio Show Podcast Advertising - Audience, Sponsors & Contact

Overview

Three Sides of the Coin offers an unparalleled deep dive into the iconic rock band KISS, presented by a trio of hosts with intimate connections to the band's history, business, and fan culture. This podcast goes beyond the music, exploring KISS's extensive legacy, from its discography and member stories to the vast world of merchandise and fan experiences. Episodes feature insightful discussions, interviews with band associates, and live recordings from fan events like the KISS KRUISE, providing a unique perspective on the band's enduring impact. It caters to dedicated KISS fans, rock music enthusiasts, and collectors, offering a blend of historical context, industry insights, and passionate fan commentary on one of rock's most influential acts.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

9,800

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Direct Response

Brands with CTAs

GREAT

85%

Host Read %

% of host read ads

BAD

37%

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The Bottom Line

This show has an estimated 9.8K audience size, runs 37% host read ads and promotes 85% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week3/9	Week3/16	Week3/23	Week3/30	Week4/6	Week4/13	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18	Week5/25	Week6/8	Week6/22	Week7/20	Week7/27	Week8/10
KISS Army Warehousekissarmywarehouse.com	KISS Army Warehouse	1	1	1	1	2	1		1	1	1		1	1	1	1	1	1	Longer term buy 42%
Three Sides of the Cointhreesidesofthecoin.com	Three Sides of the Coin			1		2		1			1	1				1			Test in progress 8%
Kiss Onlinekissonline.com	Kiss Online														1				Test in progress 8%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
KISS Army Warehouse	$2,874	0.0%	4%	100%	28.0ad units	Core Performer
Aganorsa Leaf	$1,310	0.0%	100%	100%	6.0ad units	Core Performer	+1
Three Sides of the Coin	$980	+100.0%	0%	100%	10.0ad units	Core Performer

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

We Review the Rock & Brews Royal Oak MI Opening and the 2026 Indy KISS Expo Featuring Paul Stanley

0:00 / 1:14

Direct Response

W

#1

Run on 1x episode

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