The Way Out | A Sobriety and Recovery Podcast Podcast Advertising - Audience, Sponsors & Contact

Overview

The Way Out offers an empathetic and insightful journey into sobriety and recovery, hosted by Charlie and Jason. The podcast features candid conversations with individuals sharing their diverse pathways to recovery, ranging from personal struggles and triumphs to practical strategies like breathwork and meditation. It delves into the psychological underpinnings of addiction, provides actionable advice, and explores the role of community support and cultural expressions, such as musicals, in the healing process. Targeting those in recovery, seeking sobriety, or supporting loved ones, this podcast distinguishes itself by celebrating all recovery paths, offering a hopeful and educational resource that blends personal narratives with expert insights to foster understanding and encourage a healthier life.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

1,629

Est. Podcast Downloads

1,620

Av. Youtube Views

9

YouTubers Subscribers

177

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Direct Response

Brands with CTAs

GREAT

94%

Host Read %

% of host read ads

GREAT

93%

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The Bottom Line

This show has an estimated 1.6K audience size, runs 93% host read ads and promotes 94% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week3/23	Week4/6	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10
Transitions Dailydailyaaemails.com	Transitions Daily	1	2	1	1	2	1	1		1	1	2	1	1	1	1	1	Core Performer 67%
Recovery Cafe Inoka Countyrecoverycafe.org	Recovery Cafe Inoka County			1	1					1		1	1					Longer term buy 25%
Ex Victoriaexvictoria.com	Ex Victoria								1									Test in progress 8%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Recovery Cafe Anoka County	$479	-100.0%	100%	94%	17.0ad units	Core Performer
Transitions Daily	$444	-25.4%	76%	100%	17.0ad units	Core Performer
Transitions Daily	$438	0.0%	100%	100%	16.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

The Priceless Life the 12 Steps Gave Greg Downs | Episode 504

0:00 / 0:17

Direct Response

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#1

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