The Vertical MRO Podcast Podcast Advertising - Audience, Sponsors & Contact

Overview

The Vertical MRO Podcast offers an in-depth exploration of helicopter maintenance, repair, and overhaul, targeting aviation professionals, aspiring maintainers, and logistics experts. Through engaging interviews with seasoned MRO specialists and coverage of industry events, the podcast uncovers the intricate world of vertical flight operations, from navigating complex international aviation shipments to understanding the latest technological advancements. It serves as a vital resource for 'tribal knowledge,' sharing practical insights, real-world challenges, and inspiring stories that shape the future of helicopter maintenance. Listeners gain a comprehensive understanding of industry trends, operational best practices, and career development within this specialized and critical sector of aviation.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

100

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Direct Response

Brands with CTAs

GOOD

77%

Host Read %

% of host read ads

BAD

26%

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The Bottom Line

This show has an estimated 100 audience size, runs 26% host read ads and promotes 77% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week3/2	Week3/9	Week3/23	Week4/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10
Alpine Aerotecalpineaerotech.com	Alpine Aerotec	2		2	2		2	3	2		Longer term buy 25%
Precision Aviation Groupprecisionaviationgroup.com	Precision Aviation Group	2	2		2			1	1		Test in progress 17%
Metro Aviationmetroaviation.com	Metro Aviation		2			3				2	Test in progress 17%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Precision Aviation Group	$25	+100.0%	22%	83%	23.0ad units	Core Performer
Airbus aviation & aerospace	$24	+100.0%	32%	73%	22.0ad units	Core Performer	+1
Robinson Helicopter Company	$22	0.0%	30%	80%	20.0ad units	Core Performer

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Episode 91: The Pilot–Mechanic Advantage, Palm Beach Sheriff's Office Aviation Unit - Part I

0:00 / 0:11

Brand Awareness

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#1

Run on 1x episode

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