The Upland Property Xperts (UPX) Podcast Podcast Advertising - Audience, Sponsors & Contact

Overview

The Upland Property Xperts (UPX) Podcast serves as the definitive guide for enthusiasts and players navigating the Upland metaverse, a blockchain-powered virtual property trading game. Hosted by 2Stupid2Win and ThankMeLater, the podcast delivers timely news, strategic insights, and community discussions, helping listeners understand the evolving virtual economy and optimize their gameplay. While explicitly offering 'non-financial advice,' it delves into property trading mechanics, market trends, and effective strategies for acquiring and managing virtual assets. This show is essential for anyone engaged with Upland, or those curious about the practicalities and community aspects of blockchain gaming, NFTs, and the broader metaverse landscape, providing a unique blend of education and strategic discussion for a niche virtual world.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

540

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Direct Response

Brands with CTAs

OKAY

44%

Host Read %

% of host read ads

GREAT

92%

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The Bottom Line

This show has an estimated 540 audience size, runs 92% host read ads and promotes 44% of ads for direct response advertisers.

Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency
Upland computer games	$51	0.0%	78%	44%	9.0ad units	Core Performer
my upland dot info	$14	0.0%	100%	0%	2.0ad units	Test run
Upco	$11	0.0%	100%	0%	2.0ad units	Test run

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Recent Episodes

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