The Show UP Dad Podcast Advertising - Audience, Sponsors & Contact

Overview

The Show UP Dad is a podcast dedicated to empowering fathers to cultivate deeper engagement and presence within their families. Host David Mendonca, drawing from personal experience and spiritual insights, guides hard-working dads in leveling up their parenting skills and strengthening marital bonds. The show offers practical strategies for fostering vulnerability, enhancing communication, and effectively managing time to create lasting family memories. Episodes often feature interviews with relationship experts and integrate faith-based principles, emphasizing prayer, scripture, and the importance of building a legacy rooted in love and spiritual values. It's ideal for fathers seeking to move beyond being just a provider, aiming for a more celebrated and impactful role in their homes through intentional action and a faith-driven approach to family life.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

940

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Direct Response

Brands with CTAs

GOOD

79%

Host Read %

% of host read ads

OKAY

49%

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The Bottom Line

This show has an estimated 940 audience size, runs 49% host read ads and promotes 79% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week2/23	Week3/9	Week3/30	Week4/13	Week4/20	Week5/4	Week5/18	Week6/15	Week6/22	Week7/13	Week8/3	Week8/17
Tallman Equipmenttallmanequipment.com	Tallman Equipment	1	1	1	2	1	1	1	1	1	1	1	1	Longer term buy 42%
Show Up Dad Foundationtheshowupdadfoundation.org	Show Up Dad Foundation	1		1	2				1		1			Test in progress 17%
Pepsipepsi.com	Pepsi												4	Test in progress 8%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Tallman Equipment	$229	-50.0%	100%	95%	21.0ad units	Core Performer
Show Up Dad Foundation	$131	0.0%	100%	100%	12.0ad units	Core Performer
Carmax retail	$48	0.0%	0%	60%	5.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

I Was Homeless, Died Twice, and Found God on the Street.

0:00 / 0:19

Direct Response

I

#1

Run on 1x episode

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Recent Episodes

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