The Sales Lab Podcast Advertising - Audience, Sponsors & Contact

Overview

The Sales Lab is an insightful podcast dedicated to empowering sales professionals and leaders. Hosted by Dr. Willy Bolander, it features in-depth interviews with top sales executives who share practical strategies, career development advice, and leadership insights. The podcast distinguishes itself by tackling specific, complex topics like 'What is Technical Sales?' through multiple expert perspectives, offering a comprehensive understanding of industry nuances. It's ideal for anyone looking to advance their sales career, refine their leadership skills, or gain a deeper understanding of the evolving sales landscape, particularly in specialized technical fields.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

500

Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.

Direct Response

Brands with CTAs

GREAT

100%

Host Read %

% of host read ads

GREAT

97%

Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.

The Bottom Line

This show has an estimated 500 audience size, runs 97% host read ads and promotes 100% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week3/2	Week3/9	Week3/16	Week3/23	Week3/30	Week4/6	Week4/13	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17	Week8/24	Week8/31
Association of Former Studentstx.ag	Association of Former Students							1																					Test run 0%

Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.

Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Association of Former Students	$183	0.0%	100%	100%	25.0ad units	Core Performer	+1
Texas A&M Human Behavior Lab Courses higher education	$44	0.0%	83%	100%	6.0ad units	Core Performer	+1

Ads and Episodes

TSL S3E28 - "What is Technical Sales" - Kristi Hernandez & Thomas Watson, Ingredients + Specialties from Univar Solutions

0:00 / 0:46

Direct Response

T

#1

Run on 1x episode

‌
‌
‌
‌

Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.

Recent Episodes

‌
‌
‌