The Razor's Edge Podcast Advertising - Audience, Sponsors & Contact

Overview

The Razor's Edge offers an immersive dive into the heavy metal music scene, featuring candid interviews with bands, frequently conducted live at festivals such as UK Slam Fest. The podcast explores various facets of band life, including discussions on their performances, creative processes, upcoming album releases, band member dynamics, and future aspirations within the metal community. Tailored for dedicated fans of heavy metal, particularly those with an interest in subgenres like 'slam,' it provides exclusive, behind-the-scenes insights into artists' experiences, tour challenges, and the vibrant cultural landscape of metal music. This podcast is essential for listeners seeking to connect more deeply with the artists and culture that define the genre.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

100

Instagram

12k

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Direct Response

Brands with CTAs

GREAT

100%

Host Read %

% of host read ads

GOOD

67%

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The Bottom Line

This show has an estimated 100 audience size, runs 67% host read ads and promotes 100% of ads for direct response advertisers.

Creator Influence

N/A N/A

The Razor’s Edge is a collective heavy metal media outlet that provides in-depth coverage across the global extreme music landscape. Founded in 2019, the group operates a dedicated review site and produces The Razor’s Edge Podcast, a long-form interview series featuring artists such as Orange Goblin, those Damn Crows, and Vulgar Dissection. Their output includes recurring features like Devil’s Island alongside detailed track-by-track album breakdowns. Recently, the outlet completed comprehensive coverage of the Damnation Festival 20th Anniversary, documenting live sets from Napalm Death and Raging Speedhorn through both photography and editorial reviews. By blending journalism with a fan-led perspective, the team maintains consistent partnerships with major labels including Nuclear Blast and Metal Blade Records. Their presence extends to festival news and cinematically focused reviews, bridging the gap between independent underground acts and established heavy rock veterans through multi-platform storytelling and professional documentation of the UK and European metal scenes.

Age: 7 years
Nationality: British
Education: N/A

Age: 7 years
Nationality: British
Education: N/A

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
The Razor's Edge	$2	0.0%	50%	100%	2.0ad units	Test run
SCOTT BROWN Live with ACSOM events services	$1	0.0%	100%	100%	1.0ad units	Test run	+1

Ads and Episodes

The Razor's Edge : Interview with Joe Mortimer of UK Slam Fest

0:00 / 1:12

Direct Response

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#1

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