The Ray & Dregs Hockey Podcast Podcast Advertising - Audience, Sponsors & Contact

Overview

The Ray & Dregs Hockey Podcast offers an unparalleled deep dive into the National Hockey League, leveraging the combined expertise of former player Ray Ferraro and renowned journalist Darren Dreger. Each episode provides comprehensive analysis of current games, team performances, player news, and league-wide trends, going beyond headlines to offer nuanced insights and strong opinions. The hosts dissect everything from thrilling game outcomes and player injuries to coaching strategies and team dynamics, often incorporating listener questions. This podcast is essential for dedicated hockey fans, fantasy players, and anyone seeking informed, personality-driven commentary that illuminates the intricacies of the sport both on and off the ice.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

4,757

Est. Podcast Downloads

3,800

Av. Youtube Views

957

YouTubers Subscribers

8k

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Direct Response

Brands with CTAs

GOOD

53%

Host Read %

% of host read ads

GREAT

99%

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The Bottom Line

This show has an estimated 4.8K audience size, runs 99% host read ads and promotes 53% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week2/23	Week3/2	Week3/9	Week3/16	Week3/23	Week3/30	Week4/6	Week4/13	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29
Canadian Brewhousethecanadianbrewhouse.com	Canadian Brewhouse	2	2	2	3	2	2	2	2	2	4	3	4	4	2	3	4	2	4	1	Longer term buy 33%
Tim Hortonstimhortons.com	Tim Hortons	1	2	3	2	3	4	2	6	1	3	4	2	1	3	3	2	3	2	1	Longer term buy 33%
Tim Horton'stimhortons.ca	Tim Horton's	1	1		1	1	1	1		2	2		1	2	1	1	1		1		Past Performer 17%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Canadian Brewhouse	$7,326	-93.2%	100%	45%	123.0ad units	Core Performer	+1
Tim Hortons food & beverages	$5,955	-90.1%	100%	59%	92.0ad units	Core Performer	+1
Tim Horton's food & beverages	$1,896	-100.0%	94%	69%	32.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Leafs Reload, Werenski Stays, Nurse Traded, Canucks Look Forward, Demidov Extends and much more!

0:00 / 0:24

Brand Awareness

L

#1

Run on 1x episode

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