THE POOR TRAVELER Podcast Advertising - Audience, Sponsors & Contact

Overview

THE POOR TRAVELER podcast, an extension of a popular Pinoy travel blog, offers practical and engaging advice for budget-conscious travelers. Hosted by experienced Filipino globetrotters, the show delves into essential topics like visa applications, smart planning, safety tips, and maximizing travel experiences without breaking the bank. Episodes blend personal anecdotes of unforgettable trips with actionable hacks and discount codes for flights, accommodations, and activities. The podcast caters to a Filipino audience seeking to explore the world affordably and efficiently, fostering a community around shared travel aspirations and challenges. It distinguishes itself by combining a relatable, conversational tone with a strong emphasis on practical, money-saving strategies, making global adventures accessible to a wider demographic. Recurring themes include destination guides, travel ethics, and cultural insights, appealing to listeners interested in both the logistics and the broader impact of travel.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

19,310

Est. Podcast Downloads

40

Av. Youtube Views

19,270

YouTubers Subscribers

274k

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Direct Response

Brands with CTAs

GREAT

92%

Host Read %

% of host read ads

GREAT

100%

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The Bottom Line

This show has an estimated 19.3K audience size, runs 100% host read ads and promotes 92% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week3/23	Week3/30	Week4/20	Week6/1	Week6/8	Week6/22	Week6/29	Week7/6	Week8/3	Week8/10
Agodaagoda.com	Agoda	1	2	1	1	2	2	1	1	2	1	Core Performer 50%
Royal Caribbeancruising.com.ph	Royal Caribbean				2	1	1	1		1		Longer term buy 33%
PGA Sompo Travel Insurancepgasompo.com.ph	PGA Sompo Travel Insurance					5						Test in progress 8%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Agoda	$5,980	-86.7%	100%	100%	17.0ad units	Core Performer	+1
Klook	$2,939	0.0%	100%	100%	9.0ad units	Core Performer
Royal Caribbean	$2,833	-88.0%	100%	100%	9.0ad units	Core Performer

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

'Muntik Na' Travel Moments (PART 1) • S22E23

0:00 / 0:54

Direct Response

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#1

Run on 1x episode

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