The Pipes Magazine Radio Show Podcast Podcast Advertising - Audience, Sponsors & Contact

Overview

The Pipes Magazine Radio Show Podcast is a dedicated weekly talk show for pipe smoking enthusiasts, delving into the intricate world of pipes, tobacco, and related accessories. Each episode features in-depth interviews with artisan pipe makers and industry figures, exploring their craft, personal journeys, and the philosophy behind their creations. Beyond interviews, the show offers practical insights through product reviews, gift guides, and discussions on various aspects of the pipe smoking hobby. It caters to a passionate audience interested in the artistry, history, and community surrounding pipe smoking, providing a blend of expert knowledge, personal stories, and consumer advice for both seasoned aficionados and newcomers.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

9,800

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Direct Response

Brands with CTAs

GOOD

55%

Host Read %

% of host read ads

BAD

5%

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The Bottom Line

This show has an estimated 9.8K audience size, runs 5% host read ads and promotes 55% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week2/23	Week3/2	Week3/9	Week3/16	Week3/23	Week3/30	Week4/6	Week4/13	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/17
Missouri Meershom Companycorncobpipe.com	Missouri Meershom Company	2	2	2	2	1	4	1	2	2	2	2	2	2	2	2	2	2	2	2	2	2	2	2	2	2	Core Performer 83%
Smokingpipes.comsmokingpipes.com	Smokingpipes.com	1	1	1	1	1	1	1	2	1	1	1	1	1	1		1	1	1	1	1		1	1	1	1	Core Performer 75%
Cornell & Diehl and Peterson Pipescornellanddiehl.com	Cornell & Diehl and Peterson Pipes	1	1	1	1	1	1	1	1	1	1	1	1	2	1	1	1	1	1		1	1	1			1	Core Performer 58%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Missouri Meershom Company	$13,298	+32.0%	4%	85%	117.0ad units	Core Performer	+1
Cornell & Diehl and Peterson Pipes	$8,553	-26.6%	0%	19%	58.0ad units	Core Performer	+1
Peterson Pipes	$8,136	-33.3%	0%	0%	54.0ad units	Core Performer

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

724: Pipe Maker Allen Kipp. Brian's 30th with Pipes.

0:00 / 1:08

Direct Response

7

#1

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