The New Money Habits Podcast Podcast Advertising - Audience, Sponsors & Contact

Overview

The New Money Habits Podcast, hosted by Coach Nino Villa, offers practical, 'real talk' guidance for individuals and families striving to achieve financial freedom and escape the paycheck-to-paycheck cycle. The podcast goes beyond basic budgeting, focusing on cultivating sustainable money habits and a positive financial mindset. Episodes delve into actionable strategies for managing finances, such as holiday budgeting and teaching children financial literacy, while also exploring the emotional and motivational aspects of money management and generosity. It targets listeners seeking to transform their financial lives through education, accountability, and a supportive community, providing tools and insights to build a secure financial future.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

166

Est. Podcast Downloads

140

Av. Youtube Views

26

YouTubers Subscribers

144

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Direct Response

Brands with CTAs

GREAT

98%

Host Read %

% of host read ads

GOOD

81%

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The Bottom Line

This show has an estimated 166 audience size, runs 81% host read ads and promotes 98% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week3/16	Week3/30	Week4/20	Week4/27	Week5/4	Week5/11	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3
New Money Habitsnewmoneyhabits.com	New Money Habits	4	4	2	2	2	1	1	1		2	1	2	2	2	3	3	Core Performer 67%
Stretchstretchgroceries.com	Stretch									2								Test in progress 8%
Our Store in Pekinunknown.com	Our Store in Pekin													1				Test in progress 8%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
New Money Habits	$311	+151.0%	81%	100%	108.0ad units	Core Performer
Stretch	$6	-100.0%	50%	50%	2.0ad units	Test run	+1
Ally financial services	$4	0.0%	100%	100%	1.0ad units	Test run	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Putting Food on the Table | Ep. 227

0:00 / 1:04

Direct Response

P

#1

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