The Lazy CEO Podcast with Jane Lu Podcast Advertising - Audience, Sponsors & Contact

Overview

The Lazy CEO Podcast with Jane Lu offers a dual approach to entrepreneurial success, blending inspiring interviews with iconic brand founders and practical, actionable business reviews for small enterprises. Hosted by Showpo CEO Jane Lu, the podcast delves into the raw realities of building an empire, covering essential topics like cash flow management, marketing funnels, and digital strategy. It emphasizes the critical role of mindset and personal development alongside business acumen. This podcast is ideal for aspiring and current entrepreneurs seeking both motivational stories and concrete strategies to scale their ventures, navigate challenges, and cultivate a resilient, growth-oriented approach to business and life.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

140

Instagram

18k

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Direct Response

Brands with CTAs

GREAT

85%

Host Read %

% of host read ads

GOOD

68%

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The Bottom Line

This show has an estimated 140 audience size, runs 68% host read ads and promotes 85% of ads for direct response advertisers.

Creator Influence

The Lazy CEO Podcast by Jane Lu

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Recent Campaigns

	Advertisers	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/24
The Holiday Inn Resort in Panama Cityihg.com	The Holiday Inn Resort in Panama City	2	3	2	3	3		Longer term buy 42%
Money 20/20 USAmoney2020.com	Money 20/20 USA					1	2	Test in progress 17%
IHG Hotels and Resortsmeetings.com	IHG Hotels and Resorts	1		1				Test in progress 17%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
The Lazy CEO Business Course	$66	-100.0%	100%	100%	32.0ad units	Core Performer
The Holiday Inn Resort in Panama City hospitality	$19	+550.2%	0%	100%	13.0ad units	Core Performer	+1
Xero information technology & services	$14	-100.0%	100%	10%	10.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Eugene Healey: Everything You Think You Know About Brand Building Is Wrong

0:00 / 0:40

Direct Response

E

#1

Run on 1x episode

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