The King Maker Program: A pep talk for the parents of young adults Podcast Advertising - Audience, Sponsors & Contact

Overview

The King Maker Program offers a strategic "pep talk" for parents of young adults (17-24) navigating challenges like drifting, underperformance, or recovery. Hosted by Richard Jones, RN, this podcast moves beyond typical parenting advice, providing a structured approach to help parents cultivate mindset, strategy, and confidence. It empowers parents to guide their children towards purpose and accountability, fostering agency without resorting to control or rescue. Episodes delve into understanding young adult struggles, shifting parental frustration to effective action, and applying "King Maker" principles to strengthen family influence. Ideal for parents seeking to transform their approach and support their young adults in achieving their full potential, drawing on decades of practical experience in crisis and transformation.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

60

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Direct Response

Brands with CTAs

GREAT

95%

Host Read %

% of host read ads

GOOD

85%

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The Bottom Line

This show has an estimated 60 audience size, runs 85% host read ads and promotes 95% of ads for direct response advertisers.

Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency
Second Starts	$7	0.0%	90%	90%	10.0ad units	Core Performer
Second Starts	$5	0.0%	71%	100%	7.0ad units	Core Performer
Parenting Your Child in Recovery	$2	0.0%	100%	100%	2.0ad units	Test run

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

You Not Be Welcome When You Arrive: Your Recovery Destination

0:00 / 0:39

Direct Response

Y

#1

Run on 1x episode

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