The Higher Ed Geek Podcast Podcast Advertising - Audience, Sponsors & Contact

Overview

The Higher Ed Geek Podcast offers an insightful and forward-thinking exploration into the transformative power of educational technology within the higher education landscape. Hosted by Dustin Ramsdell, this podcast engages with diverse leaders from institutions, tech companies, and non-profit organizations to dissect how innovations like AI and student-centered design are reshaping the student experience, degree management, and institutional operations. Each episode provides a deep dive into practical strategies for improving student retention, enhancing academic pathways, and optimizing campus programs through technology. Targeting higher education administrators, enrollment leaders, advisors, and student success teams, the show serves as a vital professional development resource, challenging conventional approaches and inspiring a data-driven, student-first mindset. It's essential listening for anyone dedicated to understanding and implementing the future of higher education.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

690

Est. Podcast Downloads

680

Av. Youtube Views

10

YouTubers Subscribers

11

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Direct Response

Brands with CTAs

GREAT

97%

Host Read %

% of host read ads

OKAY

40%

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The Bottom Line

This show has an estimated 690 audience size, runs 40% host read ads and promotes 97% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17	Week8/24	Week8/31	Week9/7	Week9/14	Week9/21	Week9/28	Week10/5	Week10/12
element 451element451.com	element 451	3	2	3	4	1	1	2	2		3	2			2	3	3	2	2	1	2	2	1	2	2	3	3	Core Performer 92%
Enrollifyenrollify.org	Enrollify	4	3	4	4	1	1	1	1	1	2	2	1	1	2	5	2		1	1	1	1	1	1	1		2	Core Performer 75%
Ascendiumascendium.org	Ascendium										1																	Test run 0%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65+

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k+

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
element 451	$831	+11.5%	37%	96%	108.0ad units	Core Performer	+1
Enrollify	$551	+31.3%	39%	99%	84.0ad units	Core Performer	+1
Sharpen Advantage	$13	0.0%	100%	100%	1.0ad units	Test run

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Episode #347: Harnessing Summer Programs to Strengthen Recruitment and Mission

0:00 / 0:18

Direct Response

E

#1

Run on 1x episode

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