The Hammer Daily Podcast Advertising - Audience, Sponsors & Contact

Overview

The Hammer Daily is a must-listen podcast for sports betting enthusiasts, hosted by Jason Cooper. Tune in weekdays for fresh betting discussions, expert analysis, and actionable insights covering major leagues like the NFL, NHL, NBA, MLB, and international soccer. Each episode digs deep into the latest stories and best betting angles, making it a valuable resource for both seasoned bettors and those new to the world of sports gambling. With engaging segments and guest appearances from industry experts, listeners gain insider knowledge that enhances their betting strategy. Whether you're looking for game previews or player props, The Hammer Daily delivers the latest updates and forecasts that keep fans informed and excited. Join the live show Monday to Friday and participate in the vibrant community that surrounds this dynamic sports betting network.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

717

Av. Youtube Views

622

Instagram

537

YouTubers Subscribers

5k

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Direct Response

Brands with CTAs

GREAT

85%

Host Read %

% of host read ads

GOOD

76%

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The Bottom Line

This show has an estimated 717 audience size, runs 76% host read ads and promotes 85% of ads for direct response advertisers.

Creator Influence

Rob Pizzola

The Hammer Betting Network operates as a specialized sports media hub that bridges the gap between technical market analysis and accessible entertainment. Led by professional bettor Rob Pizzola and host Jason Cooper, the group produces the weekday series The Hammer Daily, which delivers consistent coverage across the NFL, NHL, NBA, and MLB. Their approach shifts away from traditional pick-selling toward an educational model, supported by a formal partnership with FanDuel. This collaboration manifests through detailed handicapping segments and live event previews like the Masters Golf Betting Extravaganza. To maintain entry-level engagement, the channel utilizes interactive media such as the Guess the NBA Player series and retro logo challenges. These formats effectively translate complex data into digestible social clips. By adhering to the regulatory standards of the Alcohol and Gaming Commission of Ontario, the network maintains a professional focus on transparent betting practices and responsible gambling for a data-driven audience.

Age: 41 years
Nationality: Canadian
Education: Professional Bettor Experience, Unknown

Age: 41 years
Nationality: Canadian
Education: Professional Bettor Experience, Unknown

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Recent Campaigns

	Advertisers	Week2/23	Week3/2	Week3/9	Week3/16	Week3/23	Week3/30	Week4/6	Week4/13	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17
FanDuelfanduel.com	FanDuel	5	8	5	5	7	7	10	7	5	5	5	7	6	7	7	6	10	5	7	7	6	6	6	4	1	4	Core Performer 92%
Betstampbetstamp.com	Betstamp	2	2	2	2	2	3			2	2	1	2	2	2	2	1		1	1	2	1		2	1		1	Core Performer 67%
Pepsipepsi.com	Pepsi																		1	1						1	1	Longer term buy 33%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
FanDuel	$2,947	-3.9%	96%	83%	311.0ad units	Core Performer	+1
Betstamp sports	$611	-3.9%	98%	98%	66.0ad units	Core Performer	+1
The Hammer Newsletter media production	$212	-100.0%	100%	100%	26.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

EPL + CFL Best Bets Of The Week! | Presented By FanDuel

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