The GPS Podcast - Navigating Small Business Growth Podcast Advertising - Audience, Sponsors & Contact

Overview

The GPS Podcast provides essential guidance for small business owners and aspiring entrepreneurs, focusing on practical strategies for sustainable growth and resilience. Through authentic interviews with seasoned professionals, the show demystifies complex topics such as financial management, leadership, and crisis navigation. It distinguishes itself by blending expert insights with real-world entrepreneurial stories, offering actionable advice on building strong teams, fostering culture, and overcoming adversity. Ideal for listeners seeking tangible solutions and inspiration to enhance their professional skills and drive their businesses forward, the podcast serves as a comprehensive resource for navigating the challenges and opportunities of the business landscape.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

40

Instagram

449

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Direct Response

Brands with CTAs

GREAT

100%

Host Read %

% of host read ads

OKAY

59%

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The Bottom Line

This show has an estimated 40 audience size, runs 59% host read ads and promotes 100% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week3/23	Week4/6	Week5/4	Week5/18	Week8/3	Week8/17
Restoration Industry Associationcostofrestoration.com	Restoration Industry Association					1		Test in progress 8%
Violand Business Planning Retreatsviolandplanning.com	Violand Business Planning Retreats						1	Test in progress 8%
Violand Management Associatesvioland.com	Violand Management Associates	2	1	1	1			Test run 0%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency
Violand Management Associates	$16	0.0%	46%	100%	26.0ad units	Core Performer
The Restoration Industry Association nonprofit organization management	$2	0.0%	100%	100%	4.0ad units	Core Performer
Restoration Industry Association	$2	0.0%	33%	100%	3.0ad units	Test run

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

What Separates Restoration Companies That Survive vs. Those That Don’t

0:00 / 0:37

Direct Response

W

#1

Run on 1x episode

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