The Fitness Business Podcast with Erin Dimond and Jordan Dugger Podcast Advertising - Audience, Sponsors & Contact

Overview

The Fitness Business Podcast with Erin Dimond and Jordan Dugger provides actionable strategies for fitness professionals and online coaches to scale their businesses. Beyond general fitness advice, it focuses on marketing, sales, leadership, and personal growth for entrepreneurs in the health industry. Episodes offer practical guidance on topics such as funnel optimization, sales team management, creating viral content, and utilizing AI for client acquisition. The podcast's direct, results-oriented tone, combined with expert interviews, makes it an invaluable resource for those aiming to build a profitable and impactful online fitness enterprise, distinguishing itself by blending high-level business acumen with the specific challenges and opportunities within the fitness sector.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

118

Est. Podcast Downloads

13,260

Av. Youtube Views

118

YouTubers Subscribers

11k

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Direct Response

Brands with CTAs

GREAT

100%

Host Read %

% of host read ads

GREAT

100%

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The Bottom Line

This show has an estimated 118 audience size, runs 100% host read ads and promotes 100% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week3/2	Week3/30	Week4/6	Week4/20	Week4/27	Week5/4	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week7/6	Week7/13	Week7/20	Week7/27
Impact Coach Academyimpactcoachacademy.com	Impact Coach Academy		1	1	3		1	1	1				2	2	1		Longer term buy 25%
Impact Fitness Coaching Academyimpactfitnesscoachingacademy.com	Impact Fitness Coaching Academy	1				1		1			1					1	Test in progress 8%
Impact Fitness Coach Academyimpactfitnesscoachacademy.com	Impact Fitness Coach Academy									1	1	1					Test in progress 8%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency
Impact Coach Academy health, wellness & fitness	$54	-100.0%	100%	100%	32.0ad units	Core Performer
Impact Fitness Coach Academy	$24	0.0%	100%	100%	14.0ad units	Core Performer
Impact Fitness Coaching Academy	$12	-100.0%	100%	100%	8.0ad units	Core Performer

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

EP | 762 - Everything I Thought About Having a $12.5 Million Net Worth Was Wrong

0:00 / 1:36

Direct Response

E

#1

Run on 1x episode

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