The CPC Scouting Expedition Podcast Advertising - Audience, Sponsors & Contact

Overview

The CPC Scouting Expedition is an essential resource for the Scouting community within the Cascade Pacific Council, serving Northwest Oregon and Southwest Washington. This podcast blends crucial local news, event updates, and registration deadlines for Scouts, families, leaders, and volunteers with inspiring stories of adventure, personal growth, and real-world grit fostered through Scouting. It aims to inform and engage its audience by highlighting the unique experiences and lifelong skills gained through programs like Cub Scouts and Scouts BSA, often featuring outdoor segments and interviews. Ideal for parents seeking enriching activities for their children, current members staying abreast of council happenings, and anyone interested in youth development and community engagement through outdoor education and leadership.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

24

Av. Youtube Views

24

YouTubers Subscribers

738

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Direct Response

Brands with CTAs

GREAT

98%

Host Read %

% of host read ads

GREAT

99%

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The Bottom Line

This show has an estimated 24 audience size, runs 99% host read ads and promotes 98% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week2/23	Week3/2	Week3/9	Week4/6	Week4/13	Week4/27	Week5/4	Week6/1	Week6/15	Week7/6	Week8/3
CPC Scout Shopcpcscouting.org	CPC Scout Shop	1	1		1	1	1	2	1	1	1	2	Longer term buy 25%
Columbiacolumbia.com	Columbia	1	1	1	1								Test run 0%
NBA League Passnba.com	NBA League Pass	1	1	1									Test run 0%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
CPC Scout Shop	$21	+78.3%	98%	100%	54.0ad units	Core Performer
NBA League Pass sports	$2	0.0%	100%	100%	8.0ad units	Core Performer	+1
Rose City Comic-Con	$2	0.0%	100%	100%	7.0ad units	Core Performer

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Scouts BSA Summer Camp Discounts Plus the Latest News

0:00 / 0:57

Direct Response

S

#1

Run on 1x episode

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