Tests and the Rest: College Admissions Podcast Podcast Advertising - Audience, Sponsors & Contact

Overview

Welcome to THE college admissions industry podcast! Join Mike Bergin and Amy Seeley as they discuss the latest issues in testing, admissions, learning, and education with leading experts.

Tests and the Rest is perfect for parents, students, counselors, educators, test prep professionals, college consultants, and just about anyone engaged in the college admissions process. You can subscribe to this podcast or stream it online via any podcast app, including iTunes, Google Podcasts, Spotify, Stitcher, and TuneIn Radio.

YOUR HOSTS
Mike Bergin is the president of Chariot Learning and founder of TestBright. Amy Seeley is the president of Seeley Test Pros and Leap.
Between the two of us, expect over 60 years of industry insight, expertise, insider news, and a bit of sarcasm.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

10

Est. Podcast Downloads

840

Av. Youtube Views

10

YouTubers Subscribers

36

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Direct Response

Brands with CTAs

GREAT

87%

Host Read %

% of host read ads

GREAT

96%

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The Bottom Line

This show has an estimated 10 audience size, runs 96% host read ads and promotes 87% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week5/25	Week6/8	Week7/6
Desmos SAT Math Coursedesmossatmath.com	Desmos SAT Math Course			3	Test in progress 8%
The Gauntletpassthegauntlet.com	The Gauntlet		2		Test in progress 8%
StudySpacesstudyspaces.com	StudySpaces	2			Test run 0%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency
Desmos SAT Math Course	$0	+100.0%	100%	100%	3.0ad units	Test run
StudySpaces e-learning	$0	0.0%	100%	67%	3.0ad units	Test run
The Gauntlet	$0	-100.0%	100%	50%	2.0ad units	Test run

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

739. SPONSOR SPOTLIGHT: Desmos SAT Math Course

0:00 / 1:21

Direct Response

7

#1

Run on 1x episode

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