Tech News Weekly (Audio) Podcast Advertising - Audience, Sponsors & Contact

Overview

Tech News Weekly (Audio) offers a comprehensive and insightful look into the rapidly evolving world of technology. Hosted by Mikah Sargent, the podcast features weekly interviews with leading tech journalists and industry experts who dissect the most significant stories, product launches, and trends. It goes beyond headlines to provide in-depth analysis on topics ranging from cutting-edge AI developments and new hardware releases like Valve's Steam devices, to critical discussions on data privacy, the ethical implications of AI (e.g., FoloToy), and the societal impact of technological advancements. The show caters to tech enthusiasts, professionals, and anyone seeking a deeper understanding of how technology shapes our lives, offering diverse perspectives and expert opinions to help listeners navigate the complex digital landscape.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

21,360

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Direct Response

Brands with CTAs

GREAT

84%

Host Read %

% of host read ads

BAD

37%

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The Bottom Line

This show has an estimated 21.4K audience size, runs 37% host read ads and promotes 84% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week4/27	Week5/4	Week5/25	Week6/8	Week6/29	Week7/6	Week7/13	Week7/20	Week8/3	Week8/10	Week8/17	Week8/24	Week8/31	Week9/7	Week9/14	Week9/21	Week10/12
Disney Plusdisneyplus.com	Disney Plus		1	1	1					1	1	1		1	1	1			Core Performer 50%
Uber Eatsubereats.com	Uber Eats		1		1			1		1	1	1	1			1			Longer term buy 42%
Framerframer.com	Framer	1				1	1	1	1		1			1			2	2	Longer term buy 33%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65+

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k+

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Out Systems	$11,536	+370.0%	94%	100%	16.0ad units	Core Performer	+1
Windows Weekly	$11,403	0.0%	95%	100%	21.0ad units	Core Performer	+1
Framer information technology & services	$9,398	+200.0%	100%	100%	12.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

TNW 457: Are AI Models a Risk to Humanity? - Apple's Rumored Smart Display

0:00 / 0:48

Direct Response

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#1

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