Talking Travel with Phil Hoffmann Travel Podcast Advertising - Audience, Sponsors & Contact

Overview

Talking Travel with Phil Hoffmann Travel is a weekly podcast that serves as an essential guide for travel enthusiasts and prospective holidaymakers. Hosted by Phil Hoffmann, the show features insightful interviews with representatives from prominent tour operators and cruise lines, such as Collette Tours, Holland America Line, and Albatross Tours. Each episode delves into specific destinations, unique travel experiences, and the latest offerings from the travel industry, including updates on airlines, family cruising, and new resort openings. The podcast aims to inspire listeners with diverse travel options, provide practical planning tips, and keep them informed about current trends and developments in global tourism. It's ideal for anyone looking to explore the world in comfort and style, offering expert perspectives to help plan their next adventure.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

100

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Direct Response

Brands with CTAs

GREAT

90%

Host Read %

% of host read ads

GOOD

82%

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The Bottom Line

This show has an estimated 100 audience size, runs 82% host read ads and promotes 90% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week2/23	Week3/16	Week4/6	Week5/4	Week5/25	Week6/8	Week6/22	Week6/29	Week7/20	Week7/27	Week8/10	Week8/17
Scenicscenic.com.au	Scenic							1	1	1				Longer term buy 25%
Viking Cruisesvikingcruises.com	Viking Cruises										1	1	1	Longer term buy 25%
Phil Hoffman Travelpht.com.au	Phil Hoffman Travel	2	2	1	1	1	1	2						Test in progress 17%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Phil Hoffman Travel leisure, travel & tourism	$69	-100.0%	69%	99%	72.0ad units	Core Performer	+1
Explora Journeys leisure, travel & tourism	$10	0.0%	100%	89%	9.0ad units	Core Performer	+1
Backroads Touring	$8	-100.0%	100%	67%	6.0ad units	Core Performer

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Discover River Cruising with AmaWaterways!

0:00 / 1:46

Direct Response

D

#1

Run on 1x episode

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