Split Zone Duo: College Football Podcast Podcast Advertising - Audience, Sponsors & Contact

Overview

Split Zone Duo is an independent college football podcast offering in-depth weekly analysis, game previews, and recaps for the avid fan. Hosted by Richard Johnson and Alex Kirshner, the show provides a comprehensive look at the sport, covering everything from major conference matchups and playoff implications to coaching changes and player performances. The podcast stands out for its analytical approach, combining detailed game breakdowns with insightful predictions and discussions about the broader landscape of college football, including the cultural impact of teams and rivalries. It targets a dedicated audience seeking more than just scores, offering critical commentary and an engaging perspective on the nuances of the sport.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

25,639

Est. Podcast Downloads

19,020

Av. Youtube Views

6,619

YouTubers Subscribers

37k

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Direct Response

Brands with CTAs

GOOD

64%

Host Read %

% of host read ads

GREAT

99%

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The Bottom Line

This show has an estimated 25.6K audience size, runs 99% host read ads and promotes 64% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week2/23	Week3/2	Week3/9	Week3/16	Week3/23	Week3/30	Week4/6	Week4/13	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/13	Week7/20	Week7/27	Week8/3	Week8/17
Homefield Apparelhomefieldapparel.com	Homefield Apparel	2	1	2	1	2	2	2	2	1	1	1	1	1	1	1	1	1	1	1	2	2	1	1	Core Performer 75%
Nokian Tyresnokiantyres.com	Nokian Tyres	2	1	2	1	1	2	1	2		1	1	1	1	1	1	1	1	1	1	1	1			Core Performer 58%
Nokian Tyresnokiantires.com	Nokian Tyres					1		1		1											1	1	1	1	Longer term buy 33%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Homefield Apparel retail	$30,434	+65.6%	100%	87%	47.0ad units	Core Performer	+1
Nokian Tyres automotive	$29,682	+17.5%	100%	80%	49.0ad units	Core Performer	+1
Modelo food production	$20,511	0.0%	100%	2%	43.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Big 12 Preview 2026: Texas Tech and the Chasers

0:00 / 0:51

Brand Awareness

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#1

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